Brand Manager

2 weeks ago

Durban, South Africa Alarasi International (Pty) Ltd Full time

We are looking for an experienced Brand Manager who will be responsible for the launching, marketing and wholesale distribution of a portfolio of international beauty brands in South Africa.

**Job Overview**

As a brand manager at Alarasi International (Pty) Ltd, you will be responsible for marketing various international beauty brands and developing a wholesale distribution network for these brands throughout South Africa.

**Key Responsibilities**
- Brand Performance_
- Develop and execute brand strategies and marketing plans that resonate with the target market that drive market share growth.
- Analysis of brand strategy and performance and effect changes as needed.
- Accurately set annual wholesale budgets for the brands and formulate plans to alleviate sales deficits.
- Effective adaption of global strategies to suit the SA market and to meet the retailer's expectations.
- Monitoring retail prices in the market to ensure the brands remain competitive while at the same time monitoring brand ex-works and forex trends and formulating strategies to manage pricing effectively
- Research and analyse consumer behaviour, market trends and competitor activity.
- Keep abreast of emerging markets and market shifts with an awareness of new products and competition status, providing market and customer feedback.
- Stay up to date with current market trends.
- Build and maintain strong relationships with all stakeholders to ensure full support of the brands in the market.
- Establishment of brand activities (trade marketing, media, new launches etc.) to drive market share growth.
- Sales_
- Develop and execute the wholesale strategy that will drive brand sales and maximise profitability.
- Prospect and qualify new wholesale leads.
- Schedule meetings and presentations with prospects
- Create, plan, and deliver presentations on company products
- Track all sales activities in the company CRM system and keep current by updating account information regularly
- Communicate customer and prospect product pain points
- Maintain a well-developed pipeline of prospects
- Negotiate prices and terms and prepare sales agreements
- Increase product sales and market share.
- Achieve positive sales growths monthly and annually through the development and driving of "sell out" strategies
- Monitor competitor activity and plan the appropriate response.
- Responsible for achieving the agreed objectives and sales targets for the wholesale channel of the brands.
- Build and promote strong commercial relationships with wholesale clients by understanding their needs and objectives.
- Liaise with wholesale clients regarding in-store space allocations.
- Create sales aids for the brands.
- Assist in setting up and driving sales at events/launches/retailer activities.
- Provide feedback on sales/customer-related issues or concerns.
- Identify and implement new ideas to drive sales.
- Manage beauty consultants and promoters to achieve their set KPI's monthly and conduct quarterly performance review sessions.
- Be knowledgeable about the brands.
- Marketing_
- Build the 360° marketing plan for the brands, including Consumer Engagement, Trade Marketing, PR, CRM
- Set up of yearly product and promotional launch plans and calendars across the multiple brands
- Plan and execute marketing initiatives, including ad campaigns, events, sponsorships and corporate social responsibility programs.
- Build brand awareness and increase brand value and profitability.
- Partner with wholesale clients to drive effective demand management on event forecasting for in-store activities (e.g. promotions).
- Create exciting and engaging graphics for social media channels and communication messages.
- Development of support material for events, activations/engagement and other business development initiatives.
- Coordinate brand marketing events and webinars (internal and external), including overseeing logistics, managing registrations, coordinating with vendors, creating itineraries, and creating marketing material.
- Planning and organising digital brand campaigns and facilitating their success.
- Managing relationships with external vendors such as social media influencers to ensure high-quality and timely execution of marketing programs and to ensure competitiveness.
- Design, update and distribute electronic product catalogues, display guidelines and flow cards.
- Ensure that messaging and marketing activities are aligned with brand and company values.
- Budget and Financial Management_
- Establish budgets, performance specifications and sales estimates.
- Management of marketing and expense budgets
- Management and analysis of A&P spending to ensure effective usage thereof and ensure a ROI and brand profitability
- Manage expenses related to events, launches and promotions
- Ensuring achievement of wholesale budgets across all retailers
- Ensuring market share growth across all retailers
- Prepare monthly performance reports for the brands.
- Measuring and r

  • Brand Manager

    2 weeks ago

    Durban, South Africa Educor Full time

    **Brand Manager ( JB1254)**: Durban, kwa zulu natal - Marketing/Public Relations - Brand Manager ( JB1254) Durban Market Related Responsible for adapting brand strategy for brand in target market Maintain brand integrity across all company marketing initiatives and communications May manage portfolio of brands Manage brands to deliver business...

  • Brand Manager

    4 weeks ago

    Durban, South Africa Tower Group Full time

    Purpose of the job:To drive the strategies and brand equity as per global directive in order to achieve sales and profitability goals for the Brands.  Experience:• 10+ years experience in collection building brand or product management - essential• Merchandising, inventory management, OTB planning – essential• Industry and proven track record of...

  • Brand Manager

    4 weeks ago

    Durban, KwaZulu-Natal, South Africa Tower Group Full time

    Purpose of the job:To drive the strategies and brand equity as per global directive in order to achieve sales and profitability goals for the Brands. Experience:• 10+ years experience in collection building brand or product management - essential• Merchandising, inventory management, OTB planning – essential• Industry and proven track record of...

  • Brand Manager

    2 weeks ago

    Durban, KwaZulu-Natal, South Africa Tower Group Full time

    Purpose of the job:To drive the strategies and brand equity as per global directive in order to achieve sales and profitability goals for the Brands. Experience:• 10+ years experience in collection building brand or product management - essential• Merchandising, inventory management, OTB planning – essential• Industry and proven track record of...

  • Brand Manager

    2 days ago

    Durban, KwaZulu-Natal, South Africa Hollywoodbets Full time

    Being a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africas biggest success stories. From humble beginnings in Durban, Hollywoodbets has grown into a powerhouse brand operating across Africa and the United Kingdom. And thats just the beginning. Our talented Team is on a mission to increase our global footprint,...

  • Brand Manager

    3 days ago

    Durban, KwaZulu-Natal, South Africa Hollywoodbets Full time

    Being a part of the Hollywoodbets Purple Team is an opportunity to become a part of one of South Africa's biggest success stories. From humble beginnings in Durban, Hollywoodbets has grown into a powerhouse brand operating across Africa and the United Kingdom. And that's just the beginning. Our talented Team is on a mission to increase our global footprint,...

  • Brand Manager

    2 weeks ago

    Durban, South Africa RCL FOODS Careers Full time

    At **RCL FOODS** we see and do things differently, we think bigger, work smarter and as a team collectively work towards achieving our ambition, to **Grow What Matters!** **RCL Foods** is seeking a dynamic and strategic **Brand Manager** to join our Culinary Portfolio team. The role will be based in **Westville or Gauteng** reporting into the Marketing...

  • Brand Manager

    2 weeks ago

    Durban, South Africa eThekwini Full time

    **Job Purpose**: To manage the the development of particular product lines, plan and execute projects and initiatives that support the broader marketing strategy of Durban Tourism, ensuring that Durban as a brand remains relevant to consumers/tourists. This post reports to SENIOR MANAGER (MARKETING & COMM) **Key Responsibility Areas**: - Leads Durban...

  • Brand Manager

    3 days ago

    Durban, KwaZulu-Natal, South Africa Recruit Assist Full time

    Brand Manager VacancyA vacancy has become available for an accomplished Brand Manager.Duties & ResponsibilitiesMust have experience with South African retailers and contacts within the industry.Footwear or apparel background is paramount.Brand Management experience is a must.Financial acumen and Excel know-how.References.Proven track record.10+ years'...

  • Brand Manager

    3 weeks ago

    Durban, South Africa Talented Recruitment Full time

    KwaZulu Natal, Durban - (Negotiable) Durban based Food Retailer seeking a Brand Manager to join their in-house Marketing Team. The role will work closely with the Head of Marketing and divisional teams to create and execute marketing initiatives that resonate with the target market and increase sales across channels. **Requirements**: - Bachelor's...

  • Brand Manager

    3 weeks ago

    Durban, South Africa Talented Recruitment Full time

    KwaZulu Natal, Durban - (Negotiable) A high performance, dynamic, driven and growing company operating in the personal care market in South Africa as well as internationally is seeking a Brand Manager to join their team. Based in Durban. **Requirements**: - Marketing Degree or Honours degree (including Finance/Business Science) or IMM Diploma - Advanced...

  • Brand Manager

    1 week ago

    Durban, South Africa Sandi Crowther Recruitment Full time

    KwaZulu Natal, Durban - R 25 000 - R 30 000 Monthly **.** **Responsibilities**: - Strategic marketing management to ensure key business objectives such as brand equity, revenue growth, market share, cost reductions and profit maximisation are met - Develop and implement brand strategy and plan to increase market share and maximise profitability within the...

  • Senior Brand Manager

    3 weeks ago

    Durban, South Africa Kontak Recruitment SA Full time

    Pinetown, Durban, Kwa Zulu Natal - Marketing/Public Relations **Senior Brand Manager ( JB1906)** **Pinetown, Durban** **Market Related** ** Previous experience working with blue chip brands and multi brands simultaneously** Responsible for adapting a brand strategy for the brand/s target market. As the brand guardian, the brand managers maintain brand...

  • Digital Brand Manager

    5 days ago

    Durban, KwaZulu-Natal, South Africa Vector Logistics Limited Full time

    Job Title:Digital Brand ManagerAbout the Role:We are seeking a Digital Brand Manager to lead the development and execution of our brand strategy, advertising and sponsorship opportunities that enhance Vector Logistics' internal and external engagement.The successful candidate will be responsible for managing brand enhancement through various channels,...

  • Brand Manager

    2 days ago

    Durban, KwaZulu-Natal, South Africa Mr Price Full time

    Job DescriptionWe are seeking a dynamic and innovative Brand Head to join our marketing team at Mr Price Group. As a key member of our leadership team, you will be responsible for developing and implementing strategic marketing plans that drive business growth and brand awareness.The successful candidate will have a proven track record in marketing...

  • Executive Brand Manager

    2 days ago

    Durban, KwaZulu-Natal, South Africa TalentCru Full time

    My client is seeking an Executive Brand Manager with experience in FMCG sales or On Con to drive the building of SFP brands across face-to-face opportunities within a given territory or area. The incumbent will drive operations and performance with the identified LAMPs (Legal-Aged Meeting Places) to seek out new social opportunities and support event...

  • Brand Development Manager

    5 days ago

    Durban, KwaZulu-Natal, South Africa Small Enterprise Development Agency_gov Full time

    Job DescriptionSEDA is seeking a qualified Brand Development Manager to lead the development and implementation of the organization's branding strategy. The successful candidate will be responsible for building and maintaining a strong brand reputation.ResponsibilitiesDevelop and implement branding strategies.Manage brand assets and ensure consistency across...

  • Senior Manager: Brand Management

    3 weeks ago

    Durban, South Africa Transnet Full time

    **_ Equity Statement :Preference will be given to suitably qualified Applicants who are members of the_** **_designated groups in line with the Employment Equity Plan and Targets of the Organisation/Operating_** **_Division._** **_ Alternative Application Methods: (Completed Curriculum Vitae to be submitted)_** Post: E-mail: Fax: before the closing date of...

  • Brand Integrity Manager

    5 days ago

    Durban, KwaZulu-Natal, South Africa Armstrong Appointments Full time

    The Brand Integrity Manager will be responsible for ensuring brand integrity in all respects and planning and implementing successful consumer and trade marketing programs.Main Responsibilities:Producing and distributing accurate monthly management reports to agreed time scales.Developing and executing sales strategies and objectives for building and...

  • Brand Promotions Manager

    6 days ago

    Durban, KwaZulu-Natal, South Africa SA Sales Fraternity Full time

    Are you a marketing expert looking for a new challenge? Do you have a passion for traditional marketing and a keen eye for detail?At SA Sales Fraternity, we're seeking a talented Brand Promotions Manager to join our dynamic marketing team.About the Role:In this role, you'll be responsible for developing and implementing effective brand promotion strategies...