Brand Manager

4 weeks ago


Durban, South Africa Talented Recruitment Full time

KwaZulu Natal, Durban
- (Negotiable)

Durban based Food Retailer seeking a Brand Manager to join their in-house Marketing Team.

The role will work closely with the Head of Marketing and divisional teams to create and execute marketing initiatives that resonate with the target market and increase sales across channels.

**Requirements**:

- Bachelor's Degree/Diploma in design, marketing, brand management
- 3-5 year’s experience in a similar role (Agency or in-house marketing department)
- Knowledge of design programmes such as Adobe Creative Suite (Advantageous)
- Ability to think creatively and innovatively
- Familiarity with the latest trends, technologies and methodologies in graphic design, digital marketing, production, etc.
- Have a good understanding of basic computer skills and the ability to learn how to use proprietary software (Hootsuite, Mailchimp, Google Analytics).
- Has a flare for project management and the ability to take tasks from start to finish.
- Exhibits the ability to prioritise tasks and complete them in a high-pressure environment.
- Displays the ability to work in a collaborative team-oriented environment.

**Duties and responsibilities**:

- Researching and analysing consumer behaviour, market trends and competitor activity.
- Establishing budgets, performance specifications and sales estimates.
- Developing and implementing strategies that resonate with the target market.
- Planning and executing marketing initiatives including campaigns, events, product launches and corporate social responsibility programmes.
- Track and monitor market trends, research consumer markets and competitors’ activities
- Building brand awareness and increasing brand value and profitability.
- Assist with the increase of product sales and market share through strategic brand communication
- Measuring and reporting on campaign performance and assessing KPIs and ROI.
- Ensuring that messaging and marketing activities are aligned with brand and company values.
- Assist with the sign off of marketing literature and campaigns, liaising with the Head of Marketing and Area Managers, ensuring the designs and messages meet the company brand guidelines

**IMPORTANT NOTICE**

**I hereby consent for Talented Recruitment to process my personal information as part of the recruitment process. Talented Recruitment shall take all reasonable measures to protect the personal information of applicants and for the purpose of this disclaimer “personal information” shall be defined as detailed in the Protection of Personal Information Act, Act 4 of 2013 (“POPIA”).**
- For more information please contact:

- Talya Kimberley


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