B2b Marketing Lead

2 days ago


Johannesburg, South Africa October Health (Pty) Ltd Full time

**About October Health**:
The world is suffering from a mental health pandemic. It will cost the world $16 trillion p.a. by 2030, and impacts almost 1 billion people annually. This pandemic is not only impacting individuals and families, but it also creates a massive burden on business. October aims to solve these problems.

**Work Environment**:
October has a WFH environment with 2 in-office days per week. We have an office in Johannesburg, and are hiring staff in Johannesburg for this role.

**Job Summary**:
We are seeking a dynamic and experienced B2B Marketing Lead to drive our marketing efforts and expand our reach within the corporate wellness sector. This role requires a hands-on leader who can manage the entire marketing funnel, from strategy development to execution, while effectively leveraging data and technology to optimize performance.

**Key Responsibilities**:

- Marketing Strategy Development: Lead the creation and implementation of the B2B marketing strategy, aligning with October Health's goals and values.
- CRM Management: Oversee the CRM system, ensuring data accuracy, segmenting audiences, and optimizing lead nurturing strategies.
- Campaign Execution: Manage end-to-end execution of marketing campaigns, including budgeting, targeting, and performance tracking.
- Content Creation: Develop compelling content that resonates with our target audience, showcasing the value of October Health’s offerings in employee mental wellness.
- Analytics & Reporting: Analyze campaign performance using relevant tools, providing actionable insights to improve marketing effectiveness.
- Collaboration: Work closely with sales, product, and customer success teams to align marketing efforts with business objectives and enhance customer experience.
- Brand Positioning: Maintain and enhance October Health's brand presence in the market, ensuring consistency across all communication channels.
- Market Research: Conduct market research to stay updated on industry trends, competitor activities, and emerging opportunities.
- Event Management: Organize and participate in relevant industry events, webinars, and conferences to build brand awareness and generate leads.
- Customer Engagement: Braze, Klaviyo, etc. to engage with customers and drive retention.

**Qualifications**:

- Experience: 5+ years of experience in B2B marketing, preferably within the SaaS, health tech, or wellness industries.
- Customer Engagement Experience: Braze, Klaviyo, etc. to engage with customers and drive retention.
- Sales Acumen: Strong experience in B2B sales, with a track record of supporting sales teams through effective marketing strategies.
- Technical Skills: Proficient in CRM systems (e.g., HubSpot, Salesforce), marketing automation tools, Google Ads, and analytics platforms (e.g., Google Analytics).
- Leadership: Proven ability to lead and mentor a team, with strong project management skills.
- Analytical Mindset: Ability to interpret data to drive decision-making and optimize marketing efforts.
- Creative Thinking: Innovative approach to problem-solving and content creation, with a strong eye for design and branding.
- Communication Skills: Excellent verbal and written communication skills, with the ability to craft persuasive messaging.
- Education: Bachelor’s degree in Marketing, Business, Communications, or a related field. A master’s degree or relevant certifications are a plus.

**What We Offer**:

- Growth Opportunities: Be part of a rapidly growing startup with the chance to shape the future of workplace wellness.
- Impact: Work on meaningful projects that directly contribute to improving mental health in workplaces.
- Collaborative Environment: Join a passionate team dedicated to making a difference.



  • Johannesburg, South Africa Deka Minas (Pty) Ltd Full time

    B2B Digital Marketing Lead with design and content creation experience required for an expanding e-commerce/retail technology company. - Strong digital marketing and e-commerce experience - Hands on design and content creation experience - Key strength on content and community building - Ability to manage and coordinate deadlines and projects - Track record...


  • Johannesburg, South Africa Inoxico Full time

    SEEKING**:MARKETING SPECIALIST (B2B)** **FOR**: Full-Time Position **REMUNERATION**: Competitive Salary **ABOUT US**: **OUR EMPLOYER VISION**: We are a young, diverse and dynamic team of characters that thrive in a fast-moving, competitive environment full of opportunity and the latest tech. Our growth path challenges all employees to look beyond their...


  • Johannesburg, South Africa Initiate international Full time

    Are you passionate about driving impactful B2B marketing campaigns that exceed client expectations? If you have a flair for creativity, a knack for efficient campaign management, and proficiency in HTML, we have an exciting opportunity for you! Join our rapidly expanding B2B Lead Generation company as a **B2B Campaign Specialist** based in...


  • Johannesburg, South Africa Initiate international Full time

    Are you passionate about driving impactful B2B marketing campaigns that exceed client expectations? If you have a flair for creativity, a knack for efficient campaign management, and proficiency in HTML, we have an exciting opportunity for you! Join our rapidly expanding B2B Lead Generation company as a **B2B Campaign Specialist** based in...

  • Marketing Specialist

    6 months ago


    Johannesburg, South Africa Ad Talent Africa Full time

    **WHO ARE WE**: A medium-sized business that is dedicated to providing strategic financial support to help businesses achieve their goals and navigate the complexities of financial management. **WHO ARE WE LOOKING FOR**: A tech-savvy Marketing Specialist with a solid background in B2B marketing, strategy and implementation. **WHAT WILL YOU DO**: - Manage...


  • Johannesburg, South Africa Talksure Full time

    **B2B Telecoms Specialists - Get ready to Transform Your Career!** Are you a **seasoned sales professional** with a flair for connecting **businesses with innovative telecom solutions?** We need dynamic, ambitious **account managers** with a proven record in B2B sales to join our Telecom giant in Roodepoort. The great news is that this role is office based...


  • Johannesburg, South Africa TA Monroe Full time

    T.A. Monroe is a B2B agency that prizes science-based frameworks, proof-driven solutions, and doing what works. We grow as a team, love to learn, and believe personal growth is as important as professional success. We are strategists and thinkers in the digital space. We specialize in helping B2B companies build world-class revenue generation engines. We...


  • Johannesburg, South Africa SMD Technologies Full time

    This role requires a flexible individual who can handle B2B sales and build effective long-term relationships with customers and perform sets of sales activities to help the organisation run effectively, efficiently and in support of business strategies and objectives. **Roles and Responsibilities**: - To acquire targeted business clients by actively...


  • Johannesburg, South Africa ClarkHouse Human Capital Full time

    Gauteng, Johannesburg - (Market related) A well known rent to buy car service subscription company is looking for dynamic sales representatives who will call onto business. **Minimum Requirements** - 3-5 B2B Sales experience (Automotive is advantageous) - Must be based in JHB or PTA - Must have own vehicle with tracker installed-**travel reimbursed per...

  • B2b Ecommerce Manager

    7 months ago


    Johannesburg, South Africa Pollock and Associates Full time

    B2B Ecommerce Manager FMCG / Food & Bev /Agri ~ Retail Johannesburg - Gauteng - South Africa We are seeking an accomplished B2B E-Commerce Manager to spearhead our clients e-commerce initiatives and drive growth in the digital space. The successful person will be tasked with formulating and executing a comprehensive strategy for the development of the...


  • Johannesburg, South Africa Visa Full time

    **Company Description** Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and...


  • Johannesburg, South Africa Surgo HR & Training Full time

    Our client is a leading BPO company specializing in digital solutions for various industries. We are committed to driving innovation and excellence in our services, with a focus on delivering value to our clients. They are looking for an International B2B Sales Representative to join their team based in Rosebank **Job Purpose**: We are seeking dynamic and...

  • B2b Account Manager

    1 week ago


    Johannesburg, South Africa Pollock and Associates Full time

    B2B Account Manager Non Equity Johannesburg North - Gauteng Our client a multi-national and market leader is seeking to appoint an Account Manager in the consumer retail space. Reporting to the B2B Manager you will be required to generate sales through securing new accounts and managing and developing existing accounts. You will be required to...


  • Johannesburg, South Africa Teltonika Networks Full time

    During 24 years of activity in the IoT market, Teltonika has become one of the leading _ **_manufacturers of IoT solutions_**: - in the world, with offices in 19 countries and with more than 2,500 employees worldwide. Since 2017 Teltonika has started developing business in the _ **_Africa continent_**: - selling different IoT products from GPS tracking...


  • Johannesburg, South Africa Mindshare South Africa Full time

    We are looking for a highly skilled B2B Hybrid Media Strategist to join our diverse, energetic, and dynamic Purple Family. This role involves providing critical strategic insights & vision to our key commerce clients using a hybrid media approach. The B2B strategist, together with the internal team, works hand-in-hand with the clients’ marketing...


  • Johannesburg, South Africa Teltonika Networks Full time

    **Location**:Johannesburg, GT, ZA**Company**:TELTONIKA- During 25 years of activity in the IoT market, Teltonika has become one of the leading _ **_manufacturers of IoT solutions_**: - in the world, with offices in 19 countries and with more than 2,300 employees worldwide. Since 2017 Teltonika has started developing business in the _ **_Africa...


  • Johannesburg, South Africa Hill Appointments Full time

    Our client is a leading global company with a rich history of innovation and excellence. Established decades ago, they have consistently delivered cutting-edge technology solutions that drive business success across various industries. With a strong presence in international markets, they are committed to pushing the boundaries of what's possible, ensuring...


  • Johannesburg, South Africa Jendamark Full time

    **Introduction**: Odin Education is a leader in edu-tech, with our culture anchored in innovation, excellence, and a relentless pursuit of achieving significant market impact. Our focus is on fostering a dynamic, result-oriented environment that thrives on delivering top-notch B2B solutions. **The Opportunity**: We’re in search of an experienced B2B Sales...


  • Johannesburg, South Africa Mercer Full time

    **B2B Marketing Business Partner** **What can you expect?** **What is in it for you?** - As a key member of the Sub-Regional teams, you will be responsible for the execution of a comprehensive marketing and communications strategy aligned with business and commercial priorities, that will drive market profile, client engagement and revenue growth - An...


  • Johannesburg, South Africa TotalEnergies Full time

    Sales - JOHANNESBURG-BIERMANN AV(ZAF) - South Africa **The B2B team seeks to appoint a** **Pricing and Business Process Manager!** **As a** **Pricing and Business Process Manager** **you will be responsible for the following activities**: **B2B Pricing and Costing**: - Carry out pricing, margin analysis, competitor, and market trends to enable B2B to grow...