Paid Media
7 hours ago
**Job Objective**: You will need to hit the ground running and take control of everything Paid-Media related, from daily implementation to high-level client strategies.
**You will be responsible for**:
- Developing and executing paid media campaigns for various platforms, this includes but is not limited to Google Search, Google Display, Google Shopping Ads, YouTube campaigns, Facebook and Instagram Adss, LinkedIn and Twitter Ads.
- Implement campaigns - Create, execute and manage digital advertising campaigns. Google Ads and paid social media ads implementation, including technical know-how, accurate campaign structure, managing spend and budgeting.
- Monitor campaign performance - Track and analyse campaign performance on a day-to-day basis to ensure campaigns are performing at an optimal rate. Making adjustments to meet KPI objectives. This includes the daily monitoring of budgets, keywords, campaigns, and overall account health
- Reading and understanding of briefs from Account Manager/s to properly ensure the execution of the task
- Providing recommendations and best practices to ensure the campaign performs to reach or exceed the goals stated in the brief
- Managing and optimising the day-to-day execution of paid media
- Regularly updating and tracking of social media and Google Receipts - ensuring this is always up to date
- Providing ongoing insights into campaign performance to relevant parties
- Ensuring the campaigns do not overspend
- Assist in creating and implementing full funnel paid media strategies
- Reporting - Report on ad and campaign performance.
- Paid Media Strategy - Create paid media strategies, and the implementation thereof.
- Maintain knowledge of industry best practices and new technologies.
***Education and Experience Required**:
- BCom degree in marketing or similar
- Google AdWords and Analytics certified
- Minimum two years'' experience in managing Google Ads campaigns, as well as Social Media Campaigns (Facebook, Instagram, LinkedIn, Twitter, YouTube)
- Experience in e-commerce campaigns
- Strong analytical skills with the ability to interpret data constructively
- Experience using Google Analytics and Google Tag Manager
- WooCommerce would be beneficial
- Passionate about all things digital
- Strong communication, visualisation and presentation skills
- High levels of self-motivation and autonomy
- Continually look to innovate, learn and resolve problems
**Skills & Attributes**:
- Communication skills....
- Problem-solving skills....
- Big picture thinking....
- Collaboration skills....
- The ability to adapt to change....
- Good discernment or judgment.
**Behavioural Qualities**:
- Able to work under pressure
- Strong minded
- Deadline driven
- Self-Disciplined
- Time Management skills
- Planning and Organising
- Good interpersonal skills
- Able to present a professional image
**To Apply**
**E-mail**:
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