Head of Paid Media Marketing

7 months ago


Cape Town, South Africa Twisted Fox Creative Full time

**Job Title: Head of Paid Media Marketing**

**Company Overview**:
Join the innovative team at Twisted Fox Creative, a leading creative agency dedicated to delivering cutting-edge marketing solutions. We thrive on creativity, collaboration, and pushing the boundaries of what's possible in the digital space. As we expand our offerings, we're seeking a strategic and dynamic Head of Paid Media Marketing to lead our paid media initiatives.

**Position Overview**:
As the Head of Paid Media Marketing at Twisted Fox Creative, you will spearhead our paid media efforts to drive results for our clients. You'll lead a team of skilled professionals to develop and execute data-driven paid media strategies across various platforms. Your expertise will be pivotal in maximizing ROI, optimizing campaigns, and delivering measurable results for our clients.

**Responsibilities**:

- Develop and execute comprehensive paid media strategies across various channels, including PPC, display advertising, social media advertising, and programmatic media buying.
- Lead the paid media team in planning, implementing, and optimizing campaigns to achieve client objectives, such as lead generation, customer acquisition, and revenue growth.
- Utilize data-driven insights to inform campaign strategy, targeting, and optimization, maximizing ROI and driving performance improvements.
- Collaborate closely with clients to understand their business goals, target audience, and competitive landscape, providing strategic recommendations and insights.
- Stay abreast of industry trends, best practices, and emerging technologies in paid media marketing, incorporating innovative approaches to drive results for clients.

**Qualifications**:

- Bachelor's degree in Marketing, Advertising, Business, or related field.
- Proven experience in paid media marketing, with a track record of developing and implementing successful campaigns across multiple channels.
- Strong understanding of paid media platforms and tools, including Google Ads, Facebook Ads Manager, LinkedIn Ads, Twitter Ads, and programmatic advertising platforms.
- Excellent analytical skills, with the ability to interpret data, analyze performance metrics, and derive actionable insights.
- Strategic mindset with a passion for driving results and achieving client objectives through paid media channels.
- Strong leadership and team management skills, with the ability to motivate and inspire a team to achieve goals.
- Excellent communication and presentation skills, with the ability to convey complex ideas and strategies to clients and internal stakeholders.
- Experience working in a client-facing role and managing client relationships.
- Knowledge of industry regulations and compliance standards related to paid media marketing.

**Benefits**:

- Competitive salary
- Opportunity for professional growth and advancement within a dynamic and fast-paced environment.
- Collaborative and inclusive company culture with a focus on creativity, innovation, and excellence.
- Flexible work arrangements and a supportive team environment.
- Access to industry-leading tools and resources to support your success.
- Manage paid media budgets effectively, allocating resources strategically to achieve client objectives and deliver optimal performance.
- Develop and maintain strong relationships with media partners, platforms, and vendors to stay ahead of industry trends and leverage new opportunities.
- Provide leadership, mentorship, and professional development opportunities for the paid media team, fostering a culture of collaboration, innovation, and excellence.

**How to Apply**:
If you're a strategic thinker with a passion for paid media marketing and a track record of delivering exceptional results, we want to hear from you Please submit your resume and cover letter outlining your relevant experience and why you're the perfect fit for the Head of Paid Media Marketing position at Twisted Fox Creative.

Twisted Fox Creative is an equal opportunity employer and values diversity in the workplace. We are committed to creating an inclusive environment where all employees feel valued, respected, and empowered to contribute their best work.

Pay: R45 000,00 - R64 000,00 per month



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