HE Product Marketing Specialist

4 weeks ago

Midrand, South Africa Execustaff Recruiting Services Full time
Campaign Management
· Development and Implementation of New Product Introductions via strategic ATL and BTL
initiatives including Television, Print, Online, Public Relations, Launch, Activations, Promotions,
point of sale etc.
· BTL: Activities include compiling briefs, working with creative agencies as and when required,
project managing the creative, layout and content of the below-the-line material, as well as liaising
with the relevant people for approvals.
· Project Manage product launches in line with New Product Introductions.
· Brief and manage Media agencies to develop optimal media strategies for NPI.
· Brief and manage Creative agencies to develop local and/or adapt global creative for NPI
· Manage PR + Digital agencies and develop key initiatives that will ensure maximum exposure is
achieved with PR and Digital activities to enhance brand and product awareness.
· Post campaign analysis and reporting to ensure maximum ROI.
 
 Digital Marketing
· Develop and manage all Digital Marketing activity together with the agency for the business units.
· Provide Digital Marketing specialist with all relevant digital assets to ensure the company website
is updated as per Product and NPI strategy.
· Brief Digital Marketing specialist and Digital agency on digital requirements as per Product and NPI
strategies, outlining objectives and targets.
· Brief digital Marketing specialist, digital agency and PR agency on SNS requirements per Product,
NPI and/or on an on-going basis.
 
 Budget Management
· Monthly management & up-dating of marketing budget plans for the assigned company assigned BUâs.
· Overseeing total budget spend for the Business unit.
· Processing payments to agencies/ vendors for Marketing initiatives
· Following global procurement process to ensure maximum value received from initiatives and cost
saving KPIâs met.
· Develop overall yearly marketing plan and budget.
 
Product Marketing
· Collating and distributing product information and marketing campaign information to the sales
team, to be filtered to the relevant accounts.
 
Events and Activation Management
· Managing NPI, Consumer and trade shows by project managing each individual show, in conjunction with events management companies and other agencies.
· Ensure all elements of the show ie concept, idea generation, concept and collateral sign off, budget, stock, promoter briefing, giveaways, merchandising etc. are within the project time lines in order for the show to be successful.

Reporting
· Provide reports and analysis as required
· To prepare presentations, proposals, plans, contact reports as necessary.

Extensive High Level Strategic / Operational Interaction with (Internal): Product Management, Corporate Marketing; GTM, Export Sales, Sales/ KAM Team, Service, Finance, Procurement; Logistics.
 
External Interaction with: Media Agency, Creative Agency, PR Agency, BTL agency, Trade customers, Journalists, Production Agencies.
 
Nature and Purpose of the Interaction:
- Product management: Marketing strategy and implementation, product specs, images.
- Corporate Marketing: BU Marketing strategy alignment with Corporate Marketing strategy.
- GTM: Execution of GTM Strategies within the Marketing strategy ie POP Placement
- Export Sales: Marketing collateral, product images & specs.
- SALES/ KAM Team: share marketing strategy, product images & specs
- Finance: Budget management, invoice payments to vendors.
- Procurement: vendor applications, purchase evaluation forms
- Media/ Creative/ PR/ BTL Agency: Briefs related to Marketing strategies, management of media/ creative/ PR assets as per Marketing campaigns.
- Trade customers: images, specs, broadsheet approvals.
- Journalists: queries related to product specs, images, PR activations via PR Agency.

Required Competencies
· Highly motivated with an outgoing personality with a focus on partner relationship building
· Honesty, integrity and ethical conduct at all times
· Ability to manage multiple accounts and partners
· Communicate effectively, both orally and in writing
· Able to meet all deadlines and targets for the department
· Negotiation and administrative skills
· Solid interpersonal and communication skills
· Project management skills
· Strong presentation and writing skills
· Results oriented and self-motivated
· Strategic thinker and creative marketer
· Attention to detail 
. Ability to work well under pressure and within tight deadlines.
· Willingness and ability to travel nationally and internationally when required
· Ability to multi-task on a number of various tasks at hand.

. Experience working within a diverse culture and ensuring harmonious working relationship between employees is vital.
· Interface with cross functional work teams such as dealers, customer support/services/sales/marketing/ finance etc.

. Minimal travel
· Travel for business meetings within the Gauteng and SA provinces.
· May have to attend Adhoc regional and Global conferences, however this varies per year.
· Other Travel requests.

  • HE Product Marketing Specialist

    2 weeks ago

    Midrand, Gauteng, South Africa Execustaff Recruiting Services Full time

    Job Title: HE Product Marketing SpecialistJob Summary: We are seeking a highly motivated and experienced HE Product Marketing Specialist to join our team. The ideal candidate will have a strong background in marketing, with a focus on product launches and global campaign management.Key Responsibilities:Develop and implement global campaign strategies to...

  • HE Product Marketing Specialist

    4 weeks ago

    Midrand, Gauteng, South Africa Execustaff Recruiting Services Full time

    Job Title: Product Marketing SpecialistJob Summary:We are seeking a highly motivated Product Marketing Specialist to join our team at Execustaff Recruiting Services. As a Product Marketing Specialist, you will be responsible for developing and executing marketing strategies to launch new products and services.Key Responsibilities:* Develop and implement...

  • HE Product Marketing Specialist

    3 weeks ago

    Midrand, South Africa Jobted ZA C2 Full time

    Campaign Management · Development and Implementation of New Product Introductions via strategic ATL and BTL initiatives including Television, Print, Online, Public Relations, Launch, Activations, Promotions, point of sale etc. · BTL: Activities include compiling briefs, working with creative agencies as and when required, project managing the creative,...

  • HE Product Marketing Specialist

    4 weeks ago

    Midrand, South Africa Execustaff Recruiting Services Full time

    Campaign Management · Development and Implementation of New Product Introductions via strategic ATL and BTLinitiatives including Television, Print, Online, Public Relations, Launch, Activations, Promotions,point of sale etc.· BTL: Activities include compiling briefs, working with creative agencies as and when required,project managing the creative,...

  • HE Product Marketing Specialist

    4 weeks ago

    Midrand, Gauteng, South Africa Execustaff Full time

    Job DescriptionExecustaff is seeking a highly motivated and experienced Product Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing marketing strategies to drive business growth and revenue.Key ResponsibilitiesDevelop and execute marketing plans to achieve business...

  • Product Marketing Specialist

    2 months ago

    Midrand, South Africa Execustaff Full time

    Responsible for the Marketing of the business units andall aspects of Marketing – ATL, BTL, TTL, working in conjunction with supporting department inorder to reach marketing objectives and goals.Required Experience· B Com Marketing/Diploma in Sales & Marketing· 3 – 5 years related experience· Experience working in a fast-paced environment· Good...

  • Product Marketing Specialist

    5 months ago

    Midrand, South Africa Unique Personnel Full time

    **Job Number** - 70571 **Job Type** - Permanent **Job Title** - Product Marketing Specialist **Computer Skills** - MS Word **Industry** - Consumer Electronics **City** - Midrand **Province** - Gauteng **Purpose** - Responsible for the Marketing of the Home Appliance business units and all aspects of Marketing - ATL, BTL, TTL, working in conjunction...

  • Product Marketing Specialist

    5 months ago

    Midrand, South Africa Unique Personnel Full time

    **Job Number** - 70342 **Job Type** - Permanent **Job Title** - Product Marketing Specialist **Computer Skills** - MS Word **Industry** - Consumer Electronics **City** - Midrand **Province** - Gauteng **Purpose** - Responsible for the Marketing of the Home Appliance business units and all aspects of Marketing - ATL, BTL, TTL, working in conjunction...

  • Product Specialist: Samsung

    5 months ago

    Midrand, South Africa Mustek Limited Full time

    **Job Purpose**: To provide administrative support to the Product Manager in terms of account management, orders, sales requests, training, marketing, client and Vendor liaison, etc. The person will be responsible for selling products, training and supporting the sales team and resellers with enquires, quotations and availability of stock. He/She must be...

  • Digital Product Specialist

    2 days ago

    Midrand, Gauteng, South Africa Tower Group Full time

    Job OverviewTower Group seeks an experienced Digital Product Specialist to lead the development and execution of business strategies in our Server, Storage & Cloud division.About the RoleThis is a challenging opportunity for a seasoned professional with exceptional skills in sales, marketing, and relationship management. The successful candidate will be...

  • Product Sales Specialist

    4 weeks ago

    Midrand, Gauteng, South Africa Data Centrix Full time

    Key ResponsibilitiesAs a Product Sales Specialist at Data Centrix, you will be responsible for driving sales growth and profitability across our product range. This includes working closely with the sales team to manage pipeline opportunities, develop partner-specific strategies, and execute marketing campaigns to drive revenue growth.Key Performance...

  • Marketing Specialist

    3 weeks ago

    Midrand, Gauteng, South Africa Stonebridge HR Solutions Full time

    Key Responsibilities: Assist in the development and implementation of marketing strategies, create engaging content for various platforms, and analyze consumer behavior to inform marketing decisions.About the Role: As a Marketing Specialist, you will play a key part in driving business growth through effective marketing campaigns. You will work closely with...

  • Product Sales Specialist

    4 weeks ago

    Midrand, South Africa Datacentrix Full time

    Managed Talent Solutions, a division of Datacentrix, is looking for a Product Sales Specialist with a background in IT distribution or sales within the IT industry. If you have experience in partner onboarding, telesales, and marketing and enjoy working closely with customers to provide software solutions. Successful candidate will play a key part in...

  • Product Marketing Strategist

    1 month ago

    Midrand, Gauteng, South Africa A 1L Realization (Pty) Ltd Full time

    Job Title: Product Marketing ManagerThe role of Product Marketing Manager is a critical position within our Financial Services team at A 1L Realization (Pty) Ltd. This individual will be responsible for driving revenue growth, sales, and marketing-related Key Performance Indicators (KPIs) for our various products.Key Responsibilities:Strategic Planning:...

  • Digital Marketing Specialist

    2 months ago

    Midrand, South Africa Execustaff Full time

    We are looking for a Digital Marketing Specialist for the Midrand area.Purpose:Enhance digital technical performance. Collaborate with multiple departments within customer service personnel, product managers, sales personnel, and marketing personnel.Web content management on websitesDigital marketing for all BU’s including strategy, content management,...

  • Marketing Specialist

    3 weeks ago

    Midrand, Gauteng, South Africa Career Circuit Full time

    Our company is seeking a skilled Marketing Specialist to join our team. Key responsibilities include developing and implementing marketing strategies, analyzing market trends, and enhancing brand awareness. As a Digital Marketing Professional, you will be responsible for creating and executing multi-channel campaigns, managing social media, and optimizing...

  • Strategic Marketing Specialist for Business Growth

    2 weeks ago

    Midrand, Gauteng, South Africa Execustaff Full time

    Job DescriptionAt Execustaff, we're looking for a highly motivated and experienced Product Marketing Specialist to join our team.Key Responsibilities:Campaign Management: Develop and implement new product introductions via strategic ATL and BTL initiatives, including television, print, online, public relations, launch, activations, promotions, and point of...

  • Digital Marketing Specialist

    3 weeks ago

    Midrand, Gauteng, South Africa Gap Consulting Full time

    Job Title:Digital Marketing SpecialistAbout the role:We are seeking a highly skilled Digital Marketing Specialist to join our team at Gap Consulting. As a key member of our marketing team, you will be responsible for developing and executing digital marketing strategies that drive business growth and engagement.Key Responsibilities:Develop and implement...

  • Digital Marketing Specialist

    1 month ago

    Midrand, South Africa Jobted ZA C2 Full time

    Purpose: - Enhance digital technical performance. - Collaborate with multiple departments within customer service personnel, product managers, sales personnel, and marketing personnel. - Web content management on websites - Digital marketing for all BU’s including strategy, content management, social media, paid campaigns and associated...

  • Marketing Specialist

    5 months ago

    Midrand, South Africa DBSA Full time

    The purpose of the job is to implement and review the marketing strategies and plans to promote the DBSA brand and showcase the development impact both internally and externally utilising various marketing interventions through multiple fit-for-purpose platforms. **Key Responsibilities**: - **Marketing Plans and Initiatives** - Contribute towards the...