HE Product Marketing Specialist

2 months ago

Midrand, South Africa Execustaff Recruiting Services Full time
Campaign Management
· Development and Implementation of New Product Introductions via strategic ATL and BTL
initiatives including Television, Print, Online, Public Relations, Launch, Activations, Promotions,
point of sale etc.
· BTL: Activities include compiling briefs, working with creative agencies as and when required,
project managing the creative, layout and content of the below-the-line material, as well as liaising
with the relevant people for approvals.
· Project Manage product launches in line with New Product Introductions.
· Brief and manage Media agencies to develop optimal media strategies for NPI.
· Brief and manage Creative agencies to develop local and/or adapt global creative for NPI
· Manage PR + Digital agencies and develop key initiatives that will ensure maximum exposure is
achieved with PR and Digital activities to enhance brand and product awareness.
· Post campaign analysis and reporting to ensure maximum ROI.
 
 Digital Marketing
· Develop and manage all Digital Marketing activity together with the agency for the business units.
· Provide Digital Marketing specialist with all relevant digital assets to ensure the company website
is updated as per Product and NPI strategy.
· Brief Digital Marketing specialist and Digital agency on digital requirements as per Product and NPI
strategies, outlining objectives and targets.
· Brief digital Marketing specialist, digital agency and PR agency on SNS requirements per Product,
NPI and/or on an on-going basis.
 
 Budget Management
· Monthly management & up-dating of marketing budget plans for the assigned company assigned BUâs.
· Overseeing total budget spend for the Business unit.
· Processing payments to agencies/ vendors for Marketing initiatives
· Following global procurement process to ensure maximum value received from initiatives and cost
saving KPIâs met.
· Develop overall yearly marketing plan and budget.
 
Product Marketing
· Collating and distributing product information and marketing campaign information to the sales
team, to be filtered to the relevant accounts.
 
Events and Activation Management
· Managing NPI, Consumer and trade shows by project managing each individual show, in conjunction with events management companies and other agencies.
· Ensure all elements of the show ie concept, idea generation, concept and collateral sign off, budget, stock, promoter briefing, giveaways, merchandising etc. are within the project time lines in order for the show to be successful.

Reporting
· Provide reports and analysis as required
· To prepare presentations, proposals, plans, contact reports as necessary.

Extensive High Level Strategic / Operational Interaction with (Internal): Product Management, Corporate Marketing; GTM, Export Sales, Sales/ KAM Team, Service, Finance, Procurement; Logistics.
 
External Interaction with: Media Agency, Creative Agency, PR Agency, BTL agency, Trade customers, Journalists, Production Agencies.
 
Nature and Purpose of the Interaction:
- Product management: Marketing strategy and implementation, product specs, images.
- Corporate Marketing: BU Marketing strategy alignment with Corporate Marketing strategy.
- GTM: Execution of GTM Strategies within the Marketing strategy ie POP Placement
- Export Sales: Marketing collateral, product images & specs.
- SALES/ KAM Team: share marketing strategy, product images & specs
- Finance: Budget management, invoice payments to vendors.
- Procurement: vendor applications, purchase evaluation forms
- Media/ Creative/ PR/ BTL Agency: Briefs related to Marketing strategies, management of media/ creative/ PR assets as per Marketing campaigns.
- Trade customers: images, specs, broadsheet approvals.
- Journalists: queries related to product specs, images, PR activations via PR Agency.

Required Competencies
· Highly motivated with an outgoing personality with a focus on partner relationship building
· Honesty, integrity and ethical conduct at all times
· Ability to manage multiple accounts and partners
· Communicate effectively, both orally and in writing
· Able to meet all deadlines and targets for the department
· Negotiation and administrative skills
· Solid interpersonal and communication skills
· Project management skills
· Strong presentation and writing skills
· Results oriented and self-motivated
· Strategic thinker and creative marketer
· Attention to detail 
. Ability to work well under pressure and within tight deadlines.
· Willingness and ability to travel nationally and internationally when required
· Ability to multi-task on a number of various tasks at hand.

. Experience working within a diverse culture and ensuring harmonious working relationship between employees is vital.
· Interface with cross functional work teams such as dealers, customer support/services/sales/marketing/ finance etc.

. Minimal travel
· Travel for business meetings within the Gauteng and SA provinces.
· May have to attend Adhoc regional and Global conferences, however this varies per year.
· Other Travel requests.

  • HE Product Marketing Specialist

    2 months ago

    Midrand, South Africa Jobted ZA C2 Full time

    Campaign Management · Development and Implementation of New Product Introductions via strategic ATL and BTL initiatives including Television, Print, Online, Public Relations, Launch, Activations, Promotions, point of sale etc. · BTL: Activities include compiling briefs, working with creative agencies as and when required, project managing the creative,...

  • HE Product Marketing Specialist

    2 months ago

    Midrand, South Africa Execustaff Recruiting Services Full time

    Campaign Management · Development and Implementation of New Product Introductions via strategic ATL and BTLinitiatives including Television, Print, Online, Public Relations, Launch, Activations, Promotions,point of sale etc.· BTL: Activities include compiling briefs, working with creative agencies as and when required,project managing the creative,...

  • Product Marketing Specialist

    7 months ago

    Midrand, South Africa Unique Personnel Full time

    **Job Number** - 70571 **Job Type** - Permanent **Job Title** - Product Marketing Specialist **Computer Skills** - MS Word **Industry** - Consumer Electronics **City** - Midrand **Province** - Gauteng **Purpose** - Responsible for the Marketing of the Home Appliance business units and all aspects of Marketing - ATL, BTL, TTL, working in conjunction...

  • Product Marketing Specialist

    6 months ago

    Midrand, South Africa Unique Personnel Full time

    **Job Number** - 70342 **Job Type** - Permanent **Job Title** - Product Marketing Specialist **Computer Skills** - MS Word **Industry** - Consumer Electronics **City** - Midrand **Province** - Gauteng **Purpose** - Responsible for the Marketing of the Home Appliance business units and all aspects of Marketing - ATL, BTL, TTL, working in conjunction...

  • Product Specialist: Samsung

    6 months ago

    Midrand, South Africa Mustek Limited Full time

    **Job Purpose**: To provide administrative support to the Product Manager in terms of account management, orders, sales requests, training, marketing, client and Vendor liaison, etc. The person will be responsible for selling products, training and supporting the sales team and resellers with enquires, quotations and availability of stock. He/She must be...

  • Digital Product Specialist

    1 month ago

    Midrand, Gauteng, South Africa Tower Group Full time

    Job OverviewTower Group seeks an experienced Digital Product Specialist to lead the development and execution of business strategies in our Server, Storage & Cloud division.About the RoleThis is a challenging opportunity for a seasoned professional with exceptional skills in sales, marketing, and relationship management. The successful candidate will be...

  • Product Planning Specialist

    1 week ago

    Midrand, Gauteng, South Africa Execustaff Recruiting Services Full time

    Job Description:We are seeking an experienced Product Planning Specialist to join our team at Execustaff Recruiting Services. The ideal candidate will have a strong background in product management, with expertise in forecasting and inventory management.Key Responsibilities:- Manage the forecasting process, ensuring accurate predictions of customer demand.-...

  • Strategic Marketing Specialist for Business Growth

    2 months ago

    Midrand, Gauteng, South Africa Execustaff Full time

    Job DescriptionAt Execustaff, we're looking for a highly motivated and experienced Product Marketing Specialist to join our team.Key Responsibilities:Campaign Management: Develop and implement new product introductions via strategic ATL and BTL initiatives, including television, print, online, public relations, launch, activations, promotions, and point of...

  • Marketing Specialist

    7 months ago

    Midrand, South Africa DBSA Full time

    The purpose of the job is to implement and review the marketing strategies and plans to promote the DBSA brand and showcase the development impact both internally and externally utilising various marketing interventions through multiple fit-for-purpose platforms. **Key Responsibilities**: - **Marketing Plans and Initiatives** - Contribute towards the...

  • Product Management Specialist

    2 months ago

    Midrand, Gauteng, South Africa Datacentrix Ltd Full time

    Job Title: Product Management SpecialistDatacentrix Ltd is looking for a skilled Product Management Specialist to support our product development team.Key Responsibilities:Act as the main point of contact for product needsDocument and prioritize business requirementsLead sprint planning, backlog grooming, and daily stand-upsProvide regular updates on project...

  • Product Specialist: Molex

    4 months ago

    Midrand, South Africa Mustek Limited Full time

    **Job Purpose**: To provide administrative support to the Product Manager in terms of account management, orders, sales requests, training, marketing, client and Vendor liaison, etc. The person will be responsible for selling products, training and supporting the sales team and resellers with enquires, quotations and availability of stock. Product Specialist...

  • Product Sales Specialist

    2 months ago

    Midrand, Gauteng, South Africa Datacentrix Full time

    Job Title: Product Sales SpecialistJob Summary: We are seeking a highly motivated Product Sales Specialist to join our team at Datacentrix. The successful candidate will have a background in IT distribution or sales and experience in partner onboarding, telesales, and marketing.Key Responsibilities:Manage partner onboarding and enablement, recruit and...

  • Senior Sales and Marketing Specialist for Data Management

    1 month ago

    Midrand, Gauteng, South Africa SPECD (Pty) Ltd Full time

    Job OverviewSPECD (Pty) Ltd is seeking a highly skilled Senior Sales and Marketing Specialist to join our team. The successful candidate will be responsible for developing and implementing sales strategies, maintaining strong relationships with vendors and clients, and driving business growth in the Southern Africa Channel market.In this role, you will...

  • Product Management Specialist

    2 months ago

    Midrand, Gauteng, South Africa Data Centrix Full time

    Job Title: Product Management SpecialistAbout the Role:Data Centrix is seeking a skilled Product Management Specialist to support the development of our products and services. As a key member of our team, you will be responsible for gathering and analyzing business requirements, prioritizing features, and ensuring that our products meet the needs of our...

  • Trade Marketing Specialist

    5 days ago

    Midrand, Gauteng, South Africa Emporium Human Capital Full time

    We are seeking an experienced Trade Marketing Specialist to join our team at Emporium Human Capital and contribute to achieving annual fiscal revenue targets for pharmaceutical and FMCG markets.Your primary responsibility will be to manage OPEX (cost centres, profit centres, Advertising TT, allocated A&P) for the portfolio and work collaboratively with...

  • ID Product Sales Lead

    5 days ago

    Midrand, Gauteng, South Africa Alinta Tech Solutions Full time

    Key Accounts Growth SpecialistAt Alinta Tech Solutions, we are seeking a highly skilled Sales Professional to fill the role of Key Accounts Growth Specialist. The salary for this position is around $125,000 per year.This is an excellent opportunity for a motivated and self-driven individual to showcase their skills in sales and marketing. The successful...

  • Strategic Market Insights Specialist

    2 days ago

    Midrand, Gauteng, South Africa Columbus Consulting Full time

    About Columbus ConsultingColumbus Consulting is a reputable consulting firm seeking a Strategic Market Insights Specialist to join its team.Job OverviewWe are looking for an exceptional individual with expertise in market analysis and strategy development to support our business growth and client satisfaction.Key ResponsibilitiesMarket Opportunity...

  • African Market Insights Specialist

    1 week ago

    Midrand, Gauteng, South Africa Network Recruitment Full time

    Africa Market Insights SpecialistAbout Network Recruitment: Network Recruitment is a pioneering consulting and technology solutions provider dedicated to empowering local enterprises and driving socio-economic development through its expertise and solutions.Job Description: As an Africa Market Insights Specialist, you will be responsible for analyzing market...

  • Digital Marketing Specialist

    1 month ago

    Midrand, Gauteng, South Africa Gap Consulting Full time

    Job SummaryWe are seeking a highly experienced Digital Marketing Specialist to join our team at Gap Consulting. The ideal candidate will have expertise in digital advertising platforms, data analysis, and e-commerce content management.About the RoleThe successful candidate will be responsible for developing and implementing effective digital marketing...

  • Product Specialist Diesel Fuel Injection

    7 months ago

    Midrand, South Africa Bosch Group Full time

    Company Description Do you want beneficial technologies being shaped by your ideas? Whether in the areas of mobility solutions, consumer goods, industrial technology or energy and building technology - with us, you will have the chance to improve quality of life all across the globe. Welcome to Bosch! **Job Description**: - Product introduction and end of...