National Account Manager Modern Trade
2 weeks ago
To grow Invoiced Sales, Net Sales & Volume in line with BU objectives in selected portfolio of Customer through development and execution of appropriate sales strategies, leadership of accounts and team work across all key interfaces.
CUSTOMER / SHOPPER UNDERSTANDING & INSIGHTS- Analyzes all relevant information and identifies opportunities in line with Shopper by Customer
- Assesses Customer Shopper Missions and puts forward recommendations to drive Promotional Plan
- Understands the Shopper missions and aligns instore execution opportunities with CP&I
- Uses data on Category / Segment Performance to assess the Category within the Customer (Nielsens)
- Uses internal Growth Spaces in building the customer proposition alignment
- Uses simple analytical tools to build Range & Merchandising recommendations
- MSL by Cluster
- Insights Knowledge (Spar Specific) to leverage against opportunities.
PROFITABLE REVENUE GROWTH MANAGEMENT
- Post Analysis of promotion against identified ROI% and CO% requirements
- Price indexing versus Competitors across different segments
- Analyzes and tracks investments within Customer against SKU and gives input into MIX/Pricing/Promotion
- Full P&L understanding know which triggers to use to influence outcome
- Adherence to PRGM principles and guidelines
CUSTOMER MANAGEMENT
- Owns the Customer Relationship at a National Key Account Level and across Region
- Prepares Customer Reviews for Discussion Monthly and Review, using insights to drive growth
- Uses Customer specific data / Category & Shopper data as inputs
- Prepares for each important negotiation, identifying 'Must Gets', 'Wish List' and 'Concessions'
- Manages all Pricing (Externally and Internally) in line with process
- Tally Accrual Process
- Managing the Customers Budgeted Spend Process in TTM in line with policy
- Coordinate trading term proposals in line with process
- Captures claims within TTM
- Manages events and implements projects efficiently
- Trade Shows / Customer Events
- Developing briefing docs for Sales force/Agent execution
NPD
- All PDF's; Prop Docs; Listing Trackers; Trade Presenters
KEY BANNER NEGOTIATIONS
- Each Customer within this portfolio has various Buying Groups that operate within them.
- Key Interaction and leveraging opportunity with these Banners, is key to success.
- Across Regions within South Africa
- Monitor SOH / Sales Out Data / CSL / Distribution / Pricing
- Captures all Pricing Deals in both Internal and Customer Systems
Demand Management Ownership
- Monthly alignment on Rolling forecast in line with expected Volume sales M1 at a 85% Forecast Bias Accuracy.
Qualification(s):
- 3year suitable degree
Experience:
- 3 years National Key Account Management experience
- 3 years previous Field Sales experience dealing with Key Accounts a must.
Reason for Essential qualification & Skills:
- Senior Customer Management Role within Key Accounts. Strong Commercial understanding / Business Acumen / Negotiation Skills / Supply Chain knowledge / Strategic Thinking
State specific complexities within the role:
- Customer Alignment
- Internal & External Stakeholder Management
Financial Accountability
- Analytical Skills / Commercial Acumen
Negotiations Skills
- Collaboration & Influence across Customer & Internal
- Strong Systems Management through process
Do things your way, the way you work, the way you develop, the way you progress, it's up to you.
Working here you will need to enjoy a fast pace, complexity and it can get a little challenging. But it's packed with opportunities. You'll work with some of the best-known brands in the world, Such as Activia, Nutriday, Yogisip, Inkomazi etc. We absolutely guarantee that you can just be yourself.
Be innovative and entrepreneurial and the impact you could make might just amaze you. Join our movement for a healthier world. One planet one health BY You.
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