Trade Marketing Manager

2 weeks ago

Cape Town, Western Cape, South Africa coty Full time

Contract: 6 months maternity cover

Africa, Consumer Beauty

ABOUT COTY
Coty is a global leader in beauty. We're World #1 in Fragrance and World #3 in Colour Cosmetics. Our iconic portfolio of more than 77 brands are sold in over 150 countries around the world. We believe in beauty with a purpose and brands that inspire, no matter where they are in the world. The Coty Africa team is bringing our business of BEAUTY, to life in Africa - localized and sustainable.

Job Requirements


As the Trade Marketing Manager, you will be responsible for translating marketing plans into actionable distributor plans, leading the alignment of the category, brand & market strategies.


Portfolio overview:

Categories:
Mass Fragrance, Mass colour & nails, personal & body care, skincare

Brands:
Rimmel, Sally Hansen, Adidas & various mass fragrance brands

Your main areas of responsibility will include the following:
Product contribution (C2) ownership at brand level
NR co-ownership
Consumer & category analysis, insight and reporting
Competitive tracking and analysis
Ranging - productive and efficient stock mix, best adapted to local market needs
Product Lifecycle Management - global and local discontinuations for full Africa
In market pricing strategies including benchmark brand tracking, promotional tracking and local in-country price tracking
Co-ownership of price list updates
Regional Plannograms
Regional Merchandising strategies
Assist distributor partners in developing market specific brand strategies based on global strategies
Identify and execute market specific NR driving projects
Develop distribution and channel strategies in focus markets
Develop pure player potential in Africa
Regular feedback to global teams on best in class executions, and market education
Marketing feedback reports from focus countries
Effectively communicate marketing activities across multiple functions
Managing a marketing budget
Building relationships strong relationships with global brand teams, distributor partners and key retailers

Job Profile

Education:

Qualified to bachelor's degree level, BCom marketing or equivalent

Required experience:

Minimum 5 years equivalent experience in the retail industry
Proven success in trade marketing roles
Experience managing and allocating budgets
Experience with and an understanding of market research
Trade Marketing experience in consumer beauty

Technical Skills and Competencies:

Strong business and financial acumen and able to influence P&L to reach financial KPI's
Analytical skills and attention to detail
Strategic thinking, creativity, and innovative ideas for campaigns
Project, time and change management skills with diverse audiences and environments
Strong planning and organisational skills and can work with ambiguity
Manages stress and can work on multiple complex projects simultaneously
Strong market research skills, understands and can forecast trends
Able to lead self and others, with strong interpersonal skills, EQ, coaching and teamwork abilities
Customer centric approach and the ability to respond to consumer and customer needs
Ability to work independently and employs sound judgement in decision making
Full proficiency in English language. Confident in both written and spoken communication with the ability to present and influence at all levels. Proficiency in French and/or Arabic an advantage
Proficiency in MS Office (intermediate to advanced)

Benefits:

Competitive CTC package
Access to Coty Academy
Omni-working policy for 50/50 between home and office
Inclusive, dynamic start up culture
23 days leave per annum, pro rata for contract

Travel Can be up to 10% of role
Seniority Level Professional
Industry Consumer Beauty
Employment Type Fixed Term Contract, 6 months, 40hr week

Privacy:


Note that Coty takes the processing of your personal information seriously and in accordance with the South African Protection of Personal Information Act, 2013, as amended from time to time ("POPI").

All information, statements, data, and content (such as CV's/photographs /videos) which you submit to Coty are likely to reveal your gender, ethnic origin, nationality, age, and/or other personal information about you.

As an applicant you agree to make available to Coty all necessary personal information required for the purpose of potentially securing employment.

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