Consumer Insights Research Analyst

2 weeks ago


Johannesburg, Gauteng, South Africa Latitude Resource Full time

An African leader in the geo-spatial market research, data and advisory industries that specialises within the retail, property and investment sectors is seeking to employ an Associate or Consumer Insights Research Analyst with Feasibility Study Research and Data Analytics experience on a permanent basis.

The Associate is required for their Consumer Insights sector. You will be responsible for putting together specialist consumer insights and feasibility reports with accompanying demand forecast models. Previous consumer insights experience with a background/interest in data science will be preferred.

Focus

  • Survey setup and distribution of surveys via online platform.
  • Collect, analyse, interrogate and interpret data in line with applicable methodologies and standards.
  • Data processing and data cleaning, using tools like Excel with PowerQuery.
  • Experience with PowerBI Dashboard development and report writing.
  • Delivery of assigned projects in line with specific Key Performance Indicator parameters (time, quality, cost, value)
  • Work with other Senior Associates and Sector Head to innovate offerings, especially focused on the improvement in ways of doing things.

Type of Projects / Reports

  • Consumer Insights Reports and Power BI Dashboard deliverables
  • Shopping Centre Feasibility Reports with related consumer insights
  • Brand Health Studies

Key Requirements

  • 3+ years' experience working within the consumer insights industry with a related degree in social sciences, business, statistics, marketing, or a related field is required.
  • Academic knowledge of both quantitative and qualitative research methodologies.
  • Ability to use online research survey tools effectively.
  • Experience with creating reports, visualizations and dashboard and communicating results and analysis to different audiences.
  • High proficiency with Microsoft suite (Word, Excel, PowerPoint, Sharepoint).
  • Foundational understanding of some data science with experience in Microsoft PowerBI or Tableau will be preferred.
  • Ability to work in a fastpaced, deadlineoriented work environment.

Salary (CTC): R240,000 - R360,000 annual basic, dependent on skills and experience

HOW TO APPLY

  • Ensure you meet all the requirements
  • Complete all the requested information below
  • Remember to attach your CV


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