Campaign Insight Analyst

2 weeks ago


Johannesburg, Gauteng, South Africa Initiate international Full time

Are you a data enthusiast ready to make a significant impact in the dynamic world of B2B marketing? Our client, a prominent leader specializing in Demand Generation, is actively seeking a dynamic and detail-oriented individual to join their team as a
Campaign Insight Analyst in
Johannesburg.

If you are passionate about translating data into actionable insights and contributing to the growth of Tier 1 clients, this
job is tailor-made for you.

Your key
job responsibilities as the
Campaign Insight Analyst in
Johannesburg:

  • Data Mastery: Excel as a Super user of Bombora, Automata, and IFP insights, ensuring a profound understanding of their functionalities
  • Sales Support: Collaborate with Sales and Customer Success Managers, providing proactive insights and recommendations to fuel the growth of existing accounts and acquisition of new customers in the US and UK
  • Strategic Campaigns: Work closely with the Commercial Planning team, adding value and making recommendations based on audience insights to ensure strategically focused and deliverable campaigns
  • Campaign Activation: Support campaign activation by creating and exporting Bombora audience segments for content syndication, programmatic, and paid social campaigns
  • Impactful Reporting: Assist with EndofCampaign reporting, especially when employing an Account-Based Approach (ABA), showcasing the impact of campaign activities across Target Account Lists (TALs)
  • Continuous Improvement: Contribute to recommendations on next steps and future activities based on results and shifting trends in the market
  • Supplemental Insights: Enhance reports with additional insights around competitors, audience, and content to provide a comprehensive view
Requirements for this
Campaign Insight Analyst job in
Johannesburg:

  • Experience: 1-2 years in a data, analytics, or reporting role.
  • Communication Skills: Meticulous attention to detail combined with strong written and oral communication skills.
  • Reporting Expertise: Ability to communicate insights and results of data analyses by producing written reports.
  • Detail-Oriented: Demonstrate an exceptional attention to detail and a logical thinker.
  • Tech Savvy: Highly proficient in Microsoft Office, especially Excel and PowerPoint.
  • Analytical Mindset: Possess an analytical mindset with a passion for data, trends, and insights.
  • Quick Learner: Strong interest and ability to quickly learn new tools and platforms.
  • Innovative Thinker: Enjoy problemsolving and finding new solutions to drive innovation.
  • Well-Organized: Thrive in a fastpaced, highvolume work environment.
Benefits for this
Campaign Insight Analyst job in
Johannesburg:

  • 28 Days Holiday
  • Private Health Care
Early Finish Fridays: 3 pm

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