Digital Media Manager

2 weeks ago


Cape Town, South Africa Salt South Africa Full time
Job title : Digital Media ManagerJob Location : Western Cape, Cape TownDeadline : January 02, 2025Quick Recommended Links
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Overview:

  • A premium, design-led outdoor products company is seeking an E-Commerce & Digital Media Manager to join their innovative team.
  • This rapidly growing brand combines functional technicality with exceptional craftsmanship and bold creativity, presenting an exciting opportunity for a digital specialist to make their mark in the luxury outdoor goods sector. This role offers the chance to manage multiple international market websites while working with a team that values creativity, excellence, and positive culture.

Duties and Responsibilities:

  • Manage and optimize multiple Shopify websites across different international markets, ensuring exceptional user experience on both desktop and mobile platforms
  • Develop and oversee digital campaigns, including strategic planning, execution, and performance analysis
  • Create and manage customer journey communications, including welcome sequences, waitlist management, and post-purchase experiences
  • Monitor and improve website performance metrics, implementing new features and resolving technical issues
  • Manage relationships with digital media partners and oversee paid media budget allocation
  • Analyze performance data and provide regular, actionable reporting to inform strategic decisions
  • Identify and respond to customer and industry trends, continuously optimizing the digital experience
  • Brief and coordinate with digital partners to implement new features and improvements

Requirements:

  • Relevant tertiary qualification
  • 2-3 years minimum experience in e-commerce website management
  • Proven experience with CMS platforms, particularly Shopify
  • Strong analytical skills with the ability to translate data into actionable recommendations
  • Strong understanding of luxury branding and digital product management
  • Demonstrated ability to maintain high standards across all aspects of work

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