Marketing Officer – Foreshore, Cape Town
3 weeks ago
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KEY OUTPUTS
- Management of networking, internal staff functions and corporate social events.
- Responsible for ensuring a positive relationship between key stakeholders, mainly between doctors, other medical practitioners, medical funders, and other relevant companies i.e., suppliers of equipment, etc.
- Ownership of respective hospital’s marketing strategies.
- Recruitment of new doctors and maintenance of current doctors.
- Marketing of doctors to establish referring relationship between doctors.
- Management of relations with Hospital Manager pertaining to liaising with doctors, practice managers and receptionists.
- Co-ordination of the CPD programs for doctors.
- Maintenance of the doctor database.
- Targeted media marketing messages and campaigns i.e., social media, website, print.
- Manage Corporate social community projects.
- Planning and execution of marketing collateral.
- General marketing activities to promote hospitals and company to the public, the community, doctors, and medical funders i.e., advertising, open days, sponsorships.
- Submission of Monthly marketing report to Hospital Manger and Group Marketing Manager.
- Submission of relevant end of month admin document i.e., Credit card recon, marketing inventory, logbook.
- Maintaining and reporting of patient survey results.
- Timeous collection of doctor and doctor’s receptionist surveys and data.
- Maintaining individual budgets and hospital’s budgeted revenue.
REQUIREMENTS
- Grade 12 and Marketing related qualification.
- Minimum 2 years’ work experience in marketing or similar roles at a medium to large organization of which at least 1-year must be in medical industry and calling on doctors.
- Good track record of client relationships or liaison.
- Familiarity with technology used to assess performance.
- Experience in online marketing and advertising.
- Influencing and negotiation skills.
- Strategic thinking.
- Excellent written and verbal skills.
- Detail-oriented and organizing skill.
- High energy levels.
- Ability to handle pressure and to maintain good working relationship with other stakeholders.
- Willing to travel.
- Very good interpersonal skills.
- Creative and lateral thinker.
- Good teamwork skills.
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