Regional Marketing Manager

Regional Marketing Manager

Do you have a passion for agriculture and a talent for strategic thinking? We're looking for a Regional Marketing Manager to join our Enza Zaden team and drive brand presence, product positioning, and market engagement across key regions. If you're excited to translate market insights into impactful marketing strategies that support farmers and promote innovative seed solutions, keep reading

This is why you want to join us as Regional Marketing Manager at Enza Zaden

• Innovative Product Portfolio: "Join a global leader in vegetable breeding that prioritizes innovation and sustainability. With a diverse range of high-quality vegetable varieties, you'll support positioning strategies that help growers succeed and strengthen Enza Zaden's presence in the market."

• Strategic Regional Impact: "Take the lead in implementing and executing global marketing strategies tailored to your region. You'll play a key role in aligning marketing initiatives with sales objectives to drive growth and maximize market opportunities."

• Collaborative & Purpose-Driven Environment: "Work closely with Sales, Regional Marketing, and other cross-functional teams to deliver impactful campaigns and customer engagement strategies. Be part of a company where your ideas and insights contribute directly to achieving commercial success."

Make a difference as Regional Marketing Manager at Enza Zaden

As a Regional Marketing Manager at Enza Zaden, you bring a strong track record in marketing leadership, strategic thinking, and cross-functional collaboration. You will drive regional marketing performance by leading a talented team, aligning local initiatives with global strategy, and creating value across the entire food value chain. In this role, you will:

• Lead and develop a high-performing team: Inspire, coach, and guide your team members while nurturing a collaborative and accountable culture that reflects Enza Zaden's values.

• Drive strategic regional marketing: Develop and execute regional marketing plans and activities that support sales growth, product positioning, and long-term business objectives.

• Translate insights into impact: Use consumer, customer, and market insights to identify business opportunities and shape marketing tactics that resonate with growers and partners in the region.

• Engage across the value chain: Build and maintain relationships with key stakeholders across the food value chain, contributing to an enhanced customer experience and continuous improvement.

• Ensure process excellence: Lead the Marketing & Sales planning processes in the region, ensure availability of key market data, and work closely with Product Managers and regional leadership to align on business goals.

• Champion brand and market visibility: Increase brand awareness and relevance by executing the corporate branding strategy and aligning regional efforts with global marketing initiatives.

• Collaborate globally, execute locally: Play an active role in cross-functional global projects, ensuring effective implementation of global marketing strategies and sharing regional best practices across the organization.

What you bring as a future colleague

• At least 8 years of marketing experience and 3 years of experience leading a team

• Educational background in Marketing/Economics/Business Administration or related qualification

• Experience in the food or vegetable industry or agricultural working environment (advantage). Preferably both B2B and B2C experience.

• Excellent and clear communications skills (verbal and written)

• Capable of managing complex projects with established and new creative and/or research agencies

• Analytical, strategic and excel savvy

• People leading and development skills

• Proficient in the English language, both written and verbal

• International business travel is required, mainly within region.

• Willing to work outdoors.