Manager: Digital Marketing, Marketing Division, Usb

4 days ago

Stellenbosch, South Africa Stellenbosch University Full time

Duties/Pligte
- Designing and implementing digital strategies within budget requirements;
- Developing and managing digital enrolment campaigns;
- Developing product-specific communication strategies and long-term sales growth plans;
- Launching marketing/promotional campaigns per programme (programme-driven and selected programmes combined based on fit);
- Developing annual implementation plans that deliver on strategy;
- Identifying customer segments/personas, and ensuring communications that connect with selected groups;
- Conducting market research in relation to USB's product portfolio and using insights to deliver improvements;
Developing a performance matrix against set objectives;
- Managing a budget;
- Working with others to create compelling text, image and video content;
- Collaborating with internal teams to ensure brand consistency;
- Ensuring that relevant content is posted in accordance with the content calendar;
- Building relationships with programme heads, media and other stakeholders;
- Managing and growing agency relationships and developing integrated solutions across all performance marketing channels (SEM, SEO, social, mobile, display, affiliates);
- Developing brand engagement programmes;
- Handling CRM analysis and bespoke responses;
- Undertaking competitor analyses;
- Driving programme awareness in order to achieve sales targets;
- Managing lead conversion;
- Providing outstanding customer service.

Job Requirements/Pos Vereistes
- Degree in Marketing/Business Management, or a related field;
- A minimum of five years' experience in a digital marketing role;
- Experience of inbound marketing processes;
- A sound understanding of inbound, push and behavioural marketing;
- The ability to work under pressure;
- Proven ability to take initiative and to make an independent judgement in performing tasks;
- Delivery of outputs that comply with the highest quality standards;
- Professional conduct and a professional appearance;
- A persuasive communicator;
- Very strong strategic skills with a proven track record of data analysis;
- Enthusiastic, self-motivated, organised and methodical;
- A proactive problem-solving outlook;
- The ability to function in a multilingual environment;
- Computer literate in MS Office (Word, Excel, PowerPoint and Outlook);
- A valid driver's licence;
- Willingness and availability to work after hours when necessary.

Recommendation/Aanbeveling
- Work experience in a business or university sector.

  • Manager: Digital Marketing, Marketing Division, Usb

    2 weeks ago

    Stellenbosch, South Africa Stellenbosch University Full time

    Duties/Pligte - Designing and implementing digital strategies within budget requirements; - Developing and managing digital enrolment campaigns; - Developing product-specific communication strategies and long-term sales growth plans; - Launching marketing/promotional campaigns per programme (programme-driven and selected programmes combined based on fit); -...

  • Digital Marketing Specialist

    6 days ago

    Stellenbosch, South Africa Hungry Lion Fast Foods (Pty) Ltd Full time

    **WHO WE ARE** Operating in multiple African countries, with over 200 quick-service restaurants (QSR), Hungry Lion strives to provide high-quality products at affordable prices in a modern fast-food environment. We are a young, fun, dynamic, and GROWING company full of opportunities with little to no corporate politics. Our mandate is to enlist...

  • Digital Marketing and Communication Officer

    1 week ago

    Stellenbosch, South Africa Stellenbosch University Full time

    Duties/Pligte The responsibilities for this position include, but are not limited to: - Managing social media platforms (Facebook, Instagram, TikTok and LinkedIn and other emerging digital platforms); - Developing, launching and managing digital student recruitment campaigns such as Paid Per Click campaigns; - Using knowledge of search engine optimisation...

  • Marketing Manager

    2 weeks ago

    Stellenbosch, South Africa Headspace Global Full time

    **Marketing Manager - Stellenbosch** Are you a strategic thinker with a passion for marketing and brand management? We are seeking a dynamic **Marketing Manager** to join our team in **Stellenbosch**. If you have a proven track record in marketing management and digital marketing, this is your opportunity to make an impact! **Qualifications &...

  • Marketing Manager

    2 days ago

    Stellenbosch, South Africa Exceed Hr Full time

    **Reference**: 7848 AV **Consultant**:Anneke Viviers - Reporting to the National Sales Manager - Develop marketing and pricing strategies and tactics to promote our company, our business services and products and drive qualified traffic to our front door - Deploy successful marketing campaigns and own their implementation from ideation to execution -...

  • Marketing Manager

    2 weeks ago

    Stellenbosch, South Africa Red Pole Energy Full time

    An exciting marketing opportunity exists at a brand that specialises in energy solutions. The marketing manager will be responsible for the drive, development, implementation and management of all digital and traditional marketing strategies. Role and responsibilities Marketing and brand administration Executing the marketing strategy Social media management...

  • Marketing Manager

    2 weeks ago

    Stellenbosch, South Africa ADvTECH Support Office Full time

    **Overall Purpose of the Job**: The Marketing Manager is responsible for the development and implementation of the Marketing (Digital Advertising, Designing and Promotions) and Communications Strategy and plan to lead, direct and manage the marketing function across communications, advertising, sales and social, through the contribution to the overall brand...

  • Marketing Manager

    6 days ago

    Stellenbosch, South Africa Capitec Bank Full time

    » **Date**:19 Aug 2025 **Location**: Stellenbosch, ZA **Company**:Capitec Bank Ltd **Purpose Statement**: - To be the custodian of the integrated marketing plan, understand Capitec’s market and clients’ needs and act as an advisor to internal business stakeholders. - To meet business objectives through acquiring and optimising quality clients. - To...

  • Marketing & Brand Manager

    6 days ago

    Stellenbosch, South Africa Merand Corbett & Associates Full time

    Western Cape, Stellenbosch Develop and maintain all brands associated with this fruit export company to ensure that it remains recognisable, up to date and exciting to customers. The role will also ensure that through the marketing strategy (digital and traditional), that there is consistency in not only the brand message, but the look and feel of it...

  • Marketing & Brand Manager

    2 weeks ago

    Stellenbosch, South Africa Merand Corbett & Associates Full time

    Western Cape, Stellenbosch Purpose This position will develop and maintain all brands associated with the company to ensure that it remains recognisable, up to date and exciting to customers. The role will also ensure that through the marketing strategy (digital and traditional), that there is consistency in not only the brand message, but the look and...