National Sales Manager

Muizenberg - Cape Town

**Report to CEO**

**National Sales Manager for FMCG (Perishable Foods)Main purpose of the position**:
To effectively manage, develop and control the sales function by achieving and increasing sales targets above budgeted targets, GP budgets, and growing sales in the various segments. Must be able to build a dynamic and motivated sales team through training, coaching and mentoring, and spending time making joint calls with Sales Reps to maximize sales. Providing efficient and professional service to customers with the ultimate aim of achieving company profitability and objectives. In addition, the Sales Manager will provide and report on market intelligence based on competitive products and market opportunities that are encountered during field sales activities.

**Key responsibilities**:Assist sales reps in developing business plans that will ensure sales targets are achieved and needs are being met.
- Consult with and assist sales reps to ensure quality product and pricing is offered to customers for each sales opportunity.
- Consult with and assist sales reps to ensure correct product and pricing is offered to customers for each sales opportunity.
- Consult and assist sales reps to develop effective customer presentations and attend meetings when required.
- Hold sales reps accountable for performance by meeting daily, and weekly with each rep to review opportunities, current leads, and overall work efforts.
- Perform weekly, monthly, and quarterly performance reviews with Sales Reps, reviewing actual performance against sales targets and counsel on improvement.
- Responsible for disciplinary action when required.
- Maintain sales team by selecting, inducting, motivating, and training employees.
- Facilitate ongoing training sessions for sales reps to enhance product knowledge.
- Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks.
- Work with the Marketing Department to effectively market the company within the FMCG(Perishable Foods) market and create marketing activities and collateral aimed at increasing sales.
- Coordinate and manage account plans, sales performance, and sales forecasts.
- Develop strategies, in conjunction with the marketing team for business growth, including how to enter new segments, manage and grow the customer base and increase opportunities for direct sales.
- Identify opportunities to develop new products/offerings to increase sales.
- Growing sales in the various segments.
- Customer relationship management
- Complying with established controls and authority levels in the scope of the function
- Handle queries on customer accounts **Budgetary responsibility**:

- Achieving sales-related KPA’s
- Managing and controlling the cost parameters of the sales budgets. Managing and keeping slow moving products to an absolute minimum level. Forecast product requirements in a analytically accurate process and working closely with Procurement Managers.

**Requirements**: Valid Driver’s Licence
- Available to travel when required
- A broad understanding with a minimum of 10 years’ experience in fresh and frozen perishable foods sector
- Excellent marketing and sales knowledge of seafood an advantage.
- Sales accounting and strong ability to build and maintain effective interpersonal relationships
- Effective negotiation skills
- Ability to make tactical decisions
- Strong collaborative approach and willingness to work with the team
- People management and leadership skills.

**Salary**: R20,000.00 - R50,000.00 per month

Ability to commute/relocate:

- Cape Town, Western Cape: Reliably commute or planning to relocate before starting work (required)