New Business Account Executive

Are you a natural connector, strategic thinker, and relationship builder with a passion for growing brands and winning new business? We’re looking for a dynamic Business Development Account Executive to join our team and take ownership of driving growth through innovative client solutions and exceptional service delivery.
In this role, you’ll play a pivotal part in identifying new opportunities, leading pitches, and crafting compelling proposals that speak to client needs. At the same time, you’ll manage key accounts with a focus on delivering impactful campaigns and nurturing long-term relationships. You’ll collaborate closely with cross-functional teams to ensure seamless execution and measurable results.
1. New business development
Identify and develop opportunities to grow business with new and existing clients.
Drive and lead pitches, assist strategy teams, and collaborate with creatives to deliver compelling concepts.
Set up and manage potential client profiles and maintain a proactive pipeline of prospects.
Participate in the development of the company’s strategic plans with a focus on revenue growth.
Collaborate with cross-functional teams to explore new revenue streams or services.
2. Solutions crafting
Develop and implement tailored account strategies that align with client objectives and business goals.
Work closely with strategy and creative teams to translate client briefs into actionable solutions.
Take accountability for crafting proposals and budgets with creativity and commercial insight.
Create end-to-end process flows for each campaign/project to ensure structured delivery.
Innovate and refine operational systems and campaign frameworks for continuous improvement.
3. Client relationship management
Build, manage, and nurture strong relationships with key clients through regular engagement and value delivery.
Act as the primary point of contact for clients, addressing needs, resolving issues, and ensuring satisfaction.
Prepare and present proposals, feedback reports, and campaign reviews to clients.
Develop customer profiles and use insights to better anticipate client needs and market trends.
Represent the agency in client-facing situations with professionalism and strategic thinking.
4. Operational execution and project management
Oversee the successful planning, execution, and delivery of client campaigns across timelines and deliverables.
Ensure all campaign deliverables are completed on time, within scope, and aligned to client expectations.
Monitor and review project activities and adjust execution plans to meet timelines and budgets.
Conduct daily follow-ups with team members to ensure smooth running of projects.
Ensure alignment of project delivery with internal policies, procedures, and quality standards.
5. Commercial viability
Achieve and manage gross profit targets across assigned accounts.
Control budgets and expenses to ensure profitability and financial sustainability of projects.
Monitor commercial performance, identifying and addressing deviations promptly.
Coach and mentor team members in financial discipline and cost-effective project execution.
Ensure that all proposals and solutions are commercially viable and aligned with client budget parameters.

**REQUIREMENTS**:
Required skills and competencies
Strong leadership and team management capabilities.
Proven track record in account management and new business acquisition.
Excellent communication, presentation, and interpersonal skills.
Strategic thinker with a strong commercial acumen.
Highly organized with attention to detail and a results-driven approach.
Comfortable working in a fast-paced, deadline-driven environment
Qualifications and experience
Bachelor’s degree in marketing, business, communications, or related field.
Minimum of 7 years’ experience in client services, preferably in a marketing/advertising agency.
Demonstrable experience in leading client accounts and cross-functional teams.
Leadership and people development
Manage, coach, and develop the account and project management teams for high performance.
Recruit, train, and guide team members on best practices, professional skills, and job-related competencies.
Set clear KPIs for team members and oversee performance reviews and continuous feedback.
Foster a harmonious and motivated team environment that promotes collaboration and accountability.