Writer

At Snapplify, we're increasing access to digital education and empowering educators to transform their classrooms for the 21st century. We need a writer to join our team. Help us tell the world why we’re so passionate about education and recount the epic story of what we’re doing to make things happen. This is a career-defining role in a high-growth edtech scale-up. You’ll have the opportunity to help us reach new heights, and grow our impact across Africa, the United Kingdom, Australia, and the United States.

Our team believes in making a real, measurable impact. We're known for being innovative, and have a hardworking team of experts who are incredible to work alongside. We move fast, with a bias towards action. If you're ambitious, driven, and like to work on big, chewy projects, then our team might just be for you.

**You’ll know that you’re the person for the job if**:

- You’re driven to find meaning in what you do and look for opportunities to articulate meaningful work to others, from working directly with educators, to driving home the benefits of digital education to media contacts, government ministers, tech partners and other diverse stakeholders.
- You’re a bootstrapper, passionate about the world of learning: for yourself, and for others. You’re smart, curious, and a committed life-long learner who’s used to leveraging all the tools at your disposal to get stuff across the line. You’re not put off by the hard work required, either. You’ll go above and beyond to meet a deliverable that takes Snapplify to the next level.
- You’re skilled at identifying client needs and telling a compelling brand story that communicates value.
- You’re process-focused and organised - but you’re not just here to check boxes. You focus on the details and aim for excellence, knowing that everything you do contributes to building something great.

**Responsibilities**
- Write, edit and proofread compelling copy across different media (e.g. adverts, mailers, web copy)
- Create content for marketing materials (e.g. banners, case studies, presentations, brochures, etc.)
- Prepare PR pieces and awards entries
- Ensure brand consistency and work to a style guide
- Conduct in-depth, relevant research to create content (e.g. online and/or via interviews)
- Work closely with other team members, stakeholders (e.g. partners) and suppliers (e.g. translators or designers), as required
- Plan and maintain an editorial calendar
- Support sales team objectives
- Analyse data to understand performance and make recommendations when necessary

**Qualifications**
- Bachelor degree or equivalent work experience
- Background in education, publishing or tech companies advantageous

**Requirements**:

- Proven work experience in a similar role and/or a portfolio
- Strong communication skills - a passion for the power of language, plus an excellent grasp of grammar
- Knowledge of branding, storytelling, and content marketing
- Ability to adapt content to different styles/tones for different audiences
- Skilled at writing everything and anything, from punchy one-liners to long-form content
- Knowledge of SEO and the ability to implement SEO principles
- Creative personality, with a keen eye for detail
- Flexible, self-motivated, self-directed, with good time management skills
- Knowledge of / interest in marketing best practices and industry standards
- Ability to analyse data and provide insights to inform content creation/curation
- Working knowledge of the Google Suite (Docs, Sheets, Slides), as well as marketing-related platforms (e.g. Mailchimp, Google Analytics, Wordpress, Squarespace)

**We have not predetermined the salary for this position. We’ll work that out with you based on your skills, experience, and career path.**

If you're excited by this opportunity, please send us a cover letter and your CV or a link to your LinkedIn profile (or similar). Our team wields words as weapons, so that cover letter is the thing that will drive us to call you back. **Make sure it's as exceptional as you are.