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Media Sales Professional

2 months ago

Johannesburg, Gauteng, South Africa Ad Talent Full time

About Us:

Ad Talent is a renowned media solutions group, leading the way in delivering innovative media advertising solutions to our valued clients.

Job Overview:

We are seeking a highly skilled Direct Radio Sales Executive to join our team in Durban and steer our sales efforts to new heights.

Key Responsibilities:

Achieving Sales Targets:

  • Develop and propose campaigns 3 months in advance to meet sales targets.
  • Utilize resources effectively to predict future performance and make informed decisions.
  • Continuously evaluate campaign needs and provide timely feedback to ensure optimal results.
  • Present our unique selling proposition (USP) to clients in a clear and concise manner.
  • Follow up on calls and emails in a timely manner to maintain strong client relationships.
  • Meet monthly, quarterly, and annual sales targets to drive business growth.
  • Create awareness of new products and services to clients.
  • Prepare client relationship reports to maintain strong relationships with clients.
  • Use first-party data to assist in meeting sales targets.
  • Achieve the set amount of client calls to ensure effective communication.
  • Achieve proactive campaign targets to drive business growth.
  • Ensure effective interdepartmental communication regarding each on-air campaign.
  • Implement campaigns effectively and accurately to meet client expectations.

New Business Management:

  • Successfully procure new business and close sales to drive revenue growth.
  • Achieve the specified target for new client applications to expand our client base.
  • Develop methods to procure new clients and expand our business.
  • End client meetings with requests for referrals to drive word-of-mouth marketing.
  • Effectively manage the client relationship via a planned CRM strategy to maintain strong relationships.

Administrative Duties:

  • Ensure that billings and figures are accurate and up-to-date.
  • Prepare for and attend meetings regularly as planned to ensure effective communication.
  • Submit reports on or before the set deadline to maintain transparency.
  • Follow the policies and procedures for booking campaigns to ensure seamless execution.
  • Research and draft accurate proposals to meet client expectations.
  • Update the client database regularly to ensure accurate information.
  • Renew existing client campaigns and retain present clients to drive revenue growth.
  • Plan and research pre-call and post-call to ensure effective communication.
  • Ensure that contact reports are completed and submitted to clients to maintain transparency.

Client Retention:

  • Retain 75% of clients annually to drive revenue growth.
  • Complete a yearly plan for each existing client in a timely manner to ensure effective communication.
  • Stay aware of clients' business activities to provide tailored solutions.
  • Communicate new products and services to clients to drive revenue growth.

Client Relationship Management:

  • Create and implement effective strategies for clients to drive revenue growth.
  • Ensure that client information is relevant and up-to-date (birthdays, contact details) to provide personalized service.

Debtors Function:

  • Assist with collecting outstanding debt to maintain cash flow.

Requirements:

  • Matric / Grade 12 qualification.
  • Driver's license and own transport essential for business travel.
  • Proven sales track record in media to drive revenue growth.
  • Experience in a sales environment to provide effective solutions.
  • Effective communication skills to build strong relationships with clients.
  • Passionate about customer service to drive revenue growth.
  • Ability to create a business plan to drive revenue growth.
  • Computer literate (MS Office, PowerPoint, and Excel) to provide effective solutions.
  • Good business writing skills (proposal writing) to drive revenue growth.
  • Ability to work in a pressured environment and meet targets to drive revenue growth.
  • Report writing skills to maintain transparency.