Senior Digital Marketing Strategist
4 days ago
We are seeking a highly skilled Senior Digital Marketing Strategist to join our team at The Legends Agency in Cape Town. As an SEO Manager, you will be responsible for driving targeted traffic for clients across more than 15 brands and three continents.
Key Responsibilities:- Develop and implement SEO strategies to improve search engine rankings and drive organic traffic, supported by two SEO assistants
- Collaborate closely with the Web Design and Communications teams to align efforts with business objectives, using data-driven insights to optimize performance
- Produce monthly SEO reports (traffic, leads, performance, keywords, etc.)
- Conduct and monitor keyword research
- Develop content strategies to boost traffic, lead generation, and conversions
- Manage and implement tracking via Google Tag Manager, Google Analytics, and Matomo Analytics
- Execute on-page and off-page SEO tactics
- Manage and update Google/Bing Business Profile listings
- Plan and manage campaigns on Instagram and Facebook
- Bachelor's degree in Marketing, Business, or related field
- Minimum 3 years of experience in an SEO Manager or similar role
- Proficiency in SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Google Tag Manager, Matomo, Microsoft Excel, Keyword Hero)
- Strong understanding of search engine algorithms and ranking factors
- Excellent analytical, problem-solving, and organizational skills
- High attention to detail
- Strong written and verbal communication skills
- Native-level fluency in English or French
We are looking for a motivated individual who is passionate about digital marketing and has a strong understanding of SEO principles. If you have a proven track record of success in developing and implementing effective SEO strategies, we encourage you to apply.
What We Offer:The Legends Agency offers a competitive salary range of R650,000 - R850,000 per annum, depending on experience.
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