Social Media Specialist in Luxury Hospitality

4 days ago


Johannesburg, Gauteng, South Africa Bright Placements Full time

Bright Placements is seeking a talented Social Media Manager to lead our luxury hospitality brand's digital marketing efforts. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive social media strategy that showcases our unique offerings and engages with high-net-worth individuals.

The ideal candidate will have a proven track record of driving direct revenue through organic social media efforts and a deep understanding of luxury brand positioning. Experience with social media scheduling and analytical tools is essential, as well as proficiency in social media platforms (Instagram, Facebook, TikTok, YouTube).

Responsibilities include managing and optimizing our social media profiles, creating engaging content that highlights our luxury offerings, and actively engaging with followers and influencers to build a loyal online community. You will also collaborate with the marketing, sales, and PR teams to ensure consistency across all messaging and campaigns.

A Bachelor's degree in Marketing or Communications is preferred, as well as 3 years of experience in social media management, preferably in luxury hospitality or travel. Excellent copywriting, storytelling, and content creation skills are required, along with basic design and video editing skills.

If you're a creative and strategic thinker with a passion for social media and luxury hospitality, we'd love to hear from you



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