Digital Media Director

7 days ago


Cape Town, Western Cape, South Africa Decofurn Furniture Full time
Decofurn Furniture: A Pioneering Retailer

We are a leading furniture retailer with 12 stores nationwide and a thriving online presence. Our business is built on innovation, creativity, and engagement. We're seeking a strategic thinker to drive our social media growth, brand awareness, and customer engagement across all platforms.

Key Responsibilities:
  • Strategic Development & Execution – Develop and implement a results-driven social media strategy aligned with business objectives, ensuring brand consistency and audience engagement.
  • Content Creation & Oversight – Develop, manage, and oversee the creation of engaging content (including reels, videos, graphics, and photography) tailored for platforms such as Facebook, Instagram, TikTok, and LinkedIn.
  • Influencer Partnerships – Identify, establish, and manage relationships with influencers to enhance brand visibility and audience engagement.
  • Community Engagement – Develop and oversee community engagement strategies to foster meaningful interactions and brand advocacy.
  • Analytics & Performance Measurement – Utilise social media analytics tools to track engagement, optimize content strategy, and report insights to senior leadership.
  • Freelancer & Team Management – Manage external content creators and recruit and develop an in-house social media team to enhance content production and execution.


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