Marketing Strategy and Content Lead

2 months ago


Johannesburg, Gauteng, South Africa Kasselman Associates Full time

We are seeking a talented Digital Marketing and Content Manager to lead marketing initiatives across multiple entities within our group in Sandton. The successful candidate will be responsible for developing and implementing marketing strategies, creating engaging content for social media, websites, blogs, and email campaigns, and overseeing social media accounts and paid media campaigns. The role will also involve collaborating with various departments and reporting directly to the CEO and department heads.



Key Responsibilities:

  • Develop and implement marketing strategies across multiple companies
  • Create and manage engaging content for social media, websites, blogs, and email campaigns
  • Oversee social media accounts, manage paid media campaigns, and execute SEO strategies
  • Capture and produce high-quality photography and videography content
  • Collaborate with various departments and report directly to the CEO and department heads


Requirements:

  • Degree in Marketing, Digital Marketing, or related field
  • Experience in paid media campaigns, SEO, and content creation
  • Proficiency with design tools (Canva/Adobe Creative Suite) and website management


Key Strengths and Abilities:

  • Strong communication, adaptability, and attention to detail
  • Ability to work independently and within a team
  • Proven experience in digital marketing, content creation, and brand management


Kasselman Associates is a leading group in the industry, and we are looking for a professional who can help us achieve our marketing goals.



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