Marketing Content Strategist

2 weeks ago


Johannesburg, Gauteng, South Africa HR Genie Full time

As a dynamic and creative Marketing Content Strategist at HR Genie, you will play a crucial role in developing engaging content across multiple platforms. The successful candidate will support various marketing initiatives while crafting compelling copy for social media posts, email campaigns, blog articles, website content, and other marketing materials.

Key Responsibilities:
  • Content Creation:
  • Create persuasive and original copy that aligns with the brand's voice and messaging guidelines. This includes developing content for social media posts, email campaigns, blog articles, website content, and other marketing materials.
  • Market Research:
  • Conduct research on industry trends, competitor activities, and audience preferences to inform content and marketing strategies. Provide actionable insights based on findings.
  • Administrative Support:
  • Assist the marketing department with scheduling, coordinating meetings, managing collateral, and updating marketing databases. Maintain travel-related platforms and assist in document management under the direction of the Marketing Director.
Essential Skills and Qualifications:
  • Strong copywriting and content creation skills.
  • Knowledge of digital marketing and social media platforms.
  • Ability to analyze data and suggest improvements.
  • Creative problem-solving skills.
  • Excellent communication and organizational skills.
  • Ability to work both independently and in a team environment.
  • Proficiency in Microsoft Office Suite and familiarity with CMS and marketing tools.
Requirements:
  • Bachelor's degree in Marketing, Communications, English, or a related field.

The estimated salary range for this position is $65,000 - $90,000 per year, depending on location and experience. Benefits include comprehensive health insurance, 401(k) matching, and generous paid time off. At HR Genie, we value our employees' growth and development, offering opportunities for professional advancement and continuous learning.



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