Market Strategy Lead

1 day ago


Johannesburg, Gauteng, South Africa Publicis Groupe Full time

Publicis Groupe is seeking a highly skilled Market Strategy Lead to join their team. As a key member of the organization, you will be responsible for developing and executing market strategies that drive business growth and success.

The ideal candidate will have a strong background in media buying and negotiation, with experience in managing vendor relationships and developing effective media plans. They will also possess excellent communication and leadership skills, with the ability to collaborate effectively with internal teams and external partners.

In this role, you will work closely with the finance and account management teams to establish media budgets and monitor media spend. You will also conduct research and analysis of media rates, audience reach, and competitor activity to inform negotiation strategies.

As a Market Strategy Lead, you will be responsible for leading negotiations with media vendors to secure favorable terms and pricing for media placements. You will also review and negotiate contracts and agreements with media vendors, ensuring compliance with legal and industry standards.

Key Performance Indicators (KPIs) for this role include PMX revenue target achievement, development and execution of PMX strategy, agency alignment and management, media partnership management and delivery, and PMX profile internally and externally.

A Bachelor's degree in marketing, advertising, business administration, or a related field is required, along with proven experience in media buying, negotiation, or vendor management within a media agency or advertising environment.

The estimated salary for this position is around $120,000 per year, based on industry standards and location.



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