Ambassador of Red Bull On Premise Experience

2 weeks ago


Kimberley, Northern Cape, South Africa Red Bull Full time
Job Description

Company Overview: As a Red Bull Ambassador, you will be the face of the brand and the indispensable consultant to your On Premise territory. You will identify business opportunities in new On Premise playgrounds to leverage brand image and drive both current and future sales of Red Bull's product portfolio.

Salary: This role offers an attractive salary of $60,000 - $80,000 per year, depending on experience and qualifications.

Key Responsibilities:

  • Establish and nurture relationships with key influencers, industry players, and business partners.
  • Build affinity and understanding of the Red Bull brand and products within your network.
  • Be seen as the credible, reliable, and knowledgeable face of Red Bull On Premise.
  • Deliver excellence with Red Bull's premium brand image in all activities and execution.
  • The Entrepreneur of the Territory: Know your territory like the back of your hand, follow the company's strategy, create innovative measures, and lay the foundation for areas where Red Bull will exploit its full potential in the future.
  • Master the On Premise universe by staying on the cutting edge of industry knowledge, trends, and new opportunities (accounts, occasions, consumers).
  • Manage internal and external resources (materials, tools, budget) to drive efficiency and effectiveness.
  • Collaborate with internal (especially On Premise- and culture-marketing) and external stakeholders (artists, promoters, agencies, creatives) to leverage business success.
  • Deliver premium execution and creative value-adds to enhance Red Bull's brand image and increase consumption at events (Red Bull events, 3rd party such as para-gastronomy and festivals).
  • Indispensable Business Consultant: Build and maintain long-lasting collaborations with key stakeholders, negotiate win/win partnership agreements, leverage impressive communication, sales, and marketing ability to keep Red Bull number one On Premise.

Required Skills and Qualifications:

  • Maintenance of Matric required, University degree preferred.
  • Prior experience working in the hospitality, night-life, and/or FMCG industry is beneficial.
  • Self-motivated and able to work independently in a high energy, fast-paced, field-based environment.
  • Strategic, innovative, commercially aware (shows understanding of sales and finance processes).
  • Strong planning, prioritization, and organizational ability.
  • Strong analytical ability (analyze sales and customer data).
  • Street smart, know what's going on in the streets – understand all groups of people, what every type of person has to deal with daily, and know how to act around them.
  • Self-aware and able to adapt communication, presentation, and professional appearance according to audience and scene.
  • Excellent communication, active listening skills, and the ability to negotiate.
  • Ability to work flexible hours (including nights and weekends).
  • Full working knowledge of IOS and MS Office.


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