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Market Expansion Strategist

1 month ago


Johannesburg, Gauteng, South Africa Deka Minas Pty Ltd Full time
Job Description

We are seeking a highly skilled Market Expansion Strategist to join our team at Deka Minas Pty Ltd.

About the Role

This is an exciting opportunity for a talented individual to take on a key role in driving our business growth and expansion into new markets. The successful candidate will be responsible for formulating and implementing market entry and expansion plans, fostering strategic partnerships, and ensuring the successful penetration of our solutions in diverse and dynamic markets.

Key Responsibilities
  • Conduct comprehensive market research to identify potential new territories for expansion and develop business cases outlining financial projections, risks, key demographics, and market trends.
  • Develop and execute go-to-market strategies for market entry, considering regulatory, cultural, and competitive landscapes.
  • Analyse market trends, conditions, and customer needs to create innovative strategies for product development and market penetration.
  • Generate detailed competitor analysis reports highlighting strengths, weaknesses, opportunities, and threats in target markets.
  • Forecast sales activity and revenue achievements, as well as researching relevant targets to develop lead lists and identify new sales opportunities.
Requirements

To succeed in this role, you will need:

  • A deep understanding of market dynamics and ability to analyse complex data sets.
  • Excellent communication and interpersonal skills, with the ability to build strong relationships with internal stakeholders and external partners.
  • Proven track record of developing and executing successful business strategies.
  • Ability to work independently and as part of a team, with a flexible approach to workload and priorities.
What We Offer

We offer a competitive salary of R1 200 000 per annum, plus benefits including health insurance, retirement funding, and a generous leave policy.

Contact Information

Please submit your application, including your CV and a cover letter, to [insert contact details].