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Strategic Media Planner

1 month ago

Sandton, South Africa Zenith Full time
Job Title: Hybrid Strategist

About the Role:

We are seeking a highly skilled Hybrid Strategist to join our team at Zenith. As a Hybrid Strategist, you will be responsible for developing and executing strategic media plans that drive business results.

Key Responsibilities:

  • Attend internal and external client status meetings to stay informed and aligned with client needs
  • Advise on strategic media direction to ensure alignment with business objectives
  • Maintain the planning investment calendar to ensure timely and effective planning
  • Brief the ATL & OOH planners on media recommendations and strategies
  • Produce media recommendations using data and insights to inform media planning decisions
  • Develop and execute annual media strategies that drive business results
  • Provide guidance and analysis on the best performing titles, channels, programs, and stations for optimal delivery
  • Produce digital media schedules and brief digital media execution into Ad Operations
  • Chase outstanding creative and ensure timely delivery
  • Deliver proof of life and ensure the planner is updating the Mediatool environment
  • Produce and deliver Post Campaign Reports with the ATL media planner
  • Respond to Global Report Requirements

Requirements:

  • At least 5 years of ATL media strategy and 3 years digital planning experience
  • Telmar Advanced
  • Excel Intermediate
  • Power Point Intermediate
  • Advanced IT skills including Microsoft Word, best-in-class Power Point, Excel, Outlook, and web-based applications
  • English fluency and language skills for effective business writing
  • Strong presentation skills
  • Solid data interpretation and analytics skills
  • Ability to exercise strategic principles and structured thinking to tackle business development projects assigned by client
  • Ability to select appropriate frameworks, tools, and approaches to use in solving client problems
  • Develop strategies that interpret cultural and social trends as well as data relevant to client business

Soft Skills:

  • Is open to constructive feedback and challenges accordingly
  • Is effective at building relationships and working as a team
  • Shows leadership and decision-making ability
  • Manages change well – adapts and remains flexible to business priorities
  • Ability to collaborate without ego as well as work effectively independently
  • Is willing to transfer skills and share knowledge openly
  • Ability to self-start and self-manage