Social Media Director

2 weeks ago


Sandton, South Africa Initiate International Full time
Head of Social Media

Initiate International is seeking a visionary leader to spearhead our social media strategy and drive engagement across various platforms.

Key Responsibilities:

  • Develop and execute innovative social media campaigns that align with our brand values and objectives.
  • Lead a team of social media specialists, guiding them to create high-quality content that resonates with our audience.
  • Build and maintain relationships with key stakeholders, including players, influencers, and brand ambassadors.
  • Utilize analytics and insights to optimize campaigns for maximum performance and ROI.
  • Stay ahead of industry trends, technologies, and platforms to ensure our social media presence remains cutting-edge.
  • Collaborate with marketing, design, and content teams to ensure a cohesive brand message across all channels.

Requirements:

  • Proven experience in social media management, preferably in iGaming or a fast-paced, competitive industry.
  • A track record of leading successful social campaigns that have grown audiences and increased engagement.
  • Strong leadership skills, with the ability to motivate and develop a team of social media professionals.
  • Expert-level understanding of analytics, reporting tools, and the ability to turn insights into action.
  • A creative mindset, with a passion for staying ahead of the curve and adapting to industry changes.

Why This Role?

This is an exceptional opportunity to shape the future of our social media presence and drive engagement with our global community. As the Head of Social Media, you will be at the forefront of our digital strategy, leading a team of talented professionals and making a significant impact on our brand's online presence.



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