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Data-Driven Marketing Professional

2 weeks ago

Johannesburg, Gauteng, South Africa Starcom Melbourne Full time
About the Role

We are seeking a highly skilled and experienced Digital Media Planner to join our team at Starcom Melbourne.

The successful candidate will be responsible for creating data-driven media plans that deliver meaningful impact on our clients' businesses.

In this role, you will need to demonstrate confidence, presence, and the skills to make a meaningful impact. You will also need to possess a high level of collaboration, a willingness to teach others, and a real desire to push boundaries.

You will work closely with our strategists, Ad Operations, and Traffic management teams to ensure that plans are correctly set-up, executed, and optimized by the campaign managers.

Key Responsibilities
  • Create CE's, send CE's to clients, manage CE's, and send CE's to buyers for PO tracking purposes
  • Drawing up media schedules, delivering media schedules, obtaining media schedule approvals from clients
  • Creating chase lists, delivering chase lists to creative partners and Power of One partners, chasing outstanding creative
  • Briefing campaigns into Ad Operations, compiling and delivering Proof of Life documents
  • Attending internal meetings with strategists, Ad Operations, and Traffic management, following up on the status of campaigns in Ad Operations
Requirements

To succeed in this role, you will need:

  • At least 3 years of digital media planning experience

You should have:

  • Able to effectively project manage
  • Numerically strong and analytically able
  • Strong communicator with effective interpersonal relationships across team and clients
  • Advanced IT skills including Microsoft Word, best-in-class PowerPoint, Excel, Outlook, and web-based applications.
  • The ability to synthesize and reduce different inputs to create a well-considered and accurate representative view.
  • English fluency and language skills for effective business writing
  • Strong presentation skills
  • Solid data interpretation and analytics skills
  • Be able to exercise strategic principles and structured thinking to tackle business development projects assigned by client
  • Be able to select appropriate frameworks, tools, and approaches to use in solving client problems
  • Develop strategies that interpret cultural and social trends as well as data relevant to client business