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Marketing Director

2 weeks ago

Johannesburg, Gauteng, South Africa Elite Search & Selection Full time

About the Job

We're seeking a Marketing Director to drive digital transformation across our organization. As Head of Brand and Communications, you'll be responsible for leading the creation of a fresh Brand CI and overseeing its implementation across various online and offline platforms and assets.

Main Responsibilities
  • Strategy - Develop and implement innovative marketing strategies to drive business growth.
  • Lead Generation - Develop and implement successful lead generation strategies to maintain and increase a steady stream of high-quality leads for the sales team.
  • Getting more from existing customer base - Partner with sales team in developing a comprehensive cross-selling strategy and activity plan, and develop and execute targeted email marketing campaigns to engage with our customer base.
  • Events - Plan and execute impactful events, including conferences, webinars, and industry gatherings.
  • Other responsibilities include managing suppliers and agencies to ensure cost-effectiveness and excellent campaign execution, as well as implementing internal marketing initiatives to foster employee engagement and cultivate our desired company culture.