Digital Marketing Director

3 days ago


Johannesburg, Gauteng, South Africa Standard Bank Group Full time
Job Summary

We are seeking a seasoned Digital Marketing Director to join our team at Standard Bank Group. As a key member of our Business Unit, you will be responsible for developing and executing comprehensive digital marketing strategies that drive business growth.

Your primary focus will be on leading the Performance Marketing strategy, working closely with cross-functional teams to identify opportunities and optimize campaigns for maximum ROI. You will also be responsible for shaping the Digital Media Management strategy, ensuring that paid media ads are placed on the right platforms to reach the right audiences.

To succeed in this role, you will need deep understanding of performance marketing channels, including search engine marketing (SEM), social media advertising, affiliate marketing, and programmatic advertising. You must have experience in planning, buying, and optimizing digital media across multiple channels, ensuring they work together as part of an integrated marketing strategy.

In addition to technical skills, you will need strong leadership and communication skills to manage large budgets effectively and lead high-performing teams. If you are a strategic thinker with a passion for digital marketing, we encourage you to apply.



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