Marketing Director
3 days ago
Ultra Personnel is seeking a highly skilled Marketing Director to lead the introduction and management of new pharmaceutical products.
The successful candidate will report directly to the Head of Marketing and play a crucial role in the strategic planning, market analysis, and team leadership.
- Market Analysis and Strategic Planning:
Conduct thorough research to identify potential markets for unique brands (scheduled, OTC and unscheduled). Develop and implement strategic plans for the introduction and lifecycle management of new pharmaceutical products.
Stay abreast of industry trends, regulatory changes, and advancements in pharmaceutical technology. - Product Development and Management:
Work closely with medical and research teams to understand the features and benefits of unique brands. Oversee product positioning and messaging that differentiates new products in the market. Collaborate with regulatory affairs to ensure compliance throughout the product development process. - Brand Management and Marketing:
Lead a team of brand managers responsible for individual product lines. Coordinate marketing strategies across different products and manage budgets and resources effectively. - Sales Support and Collaboration:
Provide training and support to sales teams on new products. Develop sales strategies and targets in conjunction with leadership. Analyse sales data to adjust marketing strategies as needed. - Stakeholder Engagement:
Engage with key stakeholders to increase product awareness and adoption. Participate in conferences and workshops to promote new chemical entities. - Performance Monitoring and Reporting:
Monitor product performance in the market. Provide regular reports to senior management on product performance, market trends, and competitive activity. - Leadership and Team Development:
Foster a collaborative team environment. Provide guidance, training, and support to team members. Ensure professional growth and development through continuous learning and performance feedback.
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