Area Retail Manager
5 days ago
Position Overview
Primary Responsibilities
In collaboration with the Regional Sales Manager, formulates and implements retail sales objectives by region, brand, and outlet:
Develops strategies to ensure sales targets are met and, when possible, surpassed. Manages the FSS/FSF profit and loss. Tracks key performance indicators: sales, conversion rates, average sales transaction, productivity versus expenses, net promoter score, and data collection. Proactively identifies business opportunities to achieve ambitious goals and maintains resilience during challenging periods. Provides insights to the Retail Director and Brand Managers regarding annual targets.Leadership of Store Managers:
Attracts, guides, and develops teams to meet sales objectives while delivering exceptional customer service. Establishes a culture of excellence in execution among all field personnel, exemplifying effective sales techniques and fostering a strong service and sales culture. Enhances team capabilities in retail management practices and drives improvements in commercial performance. Ensures operational efficiency and adherence to procedures in line with regional retail and affiliate guidelines, brand standards, and corporate expectations. Guarantees that all activities align with brand standards and maintain the visual integrity of retail locations. Designs and implements robust staffing plans across all retail sites, focusing on key locations. Cultivates and maintains strong, effective partnerships with store managers, customers, shopping centers, and local businesses. Continuously monitors competitor and market trends, developing strategies to ensure the brand outperforms its rivals. Develops and executes strategies for top door locations, ensuring they outperform competitors and align with overall brand objectives, while collaborating with the Trade and Marketing Manager. QualificationsRequired Skills and Experience
Valid, unrestricted driver's license. 3 to 5 years of experience in retail sales, preferably within the prestige product sector of department stores. Experience in marketing, budgeting, and promotional planning is essential. Proven experience in people management. Proficient in MS Office applications – Word, Excel, and PowerPoint. Must be willing to work in a department store environment. Ability to lift boxes, products, and promotional materials.-
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