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Digital Campaign Specialist

7 days ago


Cape Town, Western Cape, South Africa Tbwa ChiatDay Inc Full time

Join us at Tbwa Chiat/Day Inc in Cape Town and become part of our dynamic team as a Digital Campaign Specialist.

We are a young, ambitious company looking for talented individuals who can drive growth through digital marketing. Our ideal candidate will be responsible for developing and implementing a comprehensive digital campaign strategy that drives results.

The successful candidate will report directly to the Head of Performance & Projects and will be responsible for:

  1. Developing and implementing social media paid content strategies.
  2. Managing and optimizing performance channels.
  3. Liaising with other departments to direct marketing priorities.
  4. Building and maintaining relationships with commercial partners.
  5. Developing and executing Paid Social Media strategies.
  6. Working closely with the Social Media Manager to align organic and paid strategies.
  7. Executing commercial paid campaigns as booked by the Advertising or Retail Marketing teams.

To be considered for this position, you must have:

  • Data-driven decision-making capabilities.
  • A strong problem-solving and solution-orientated mindset.
  • Attention to detail in all levels of campaign management.
  • E-commerce experience.

A minimum of 3-5 years of experience in a campaign manager role and a tertiary qualification in Marketing, Statistics, Mathematics, or Computer Science are required for this position.