Account Manager
1 month ago
We are seeking a highly skilled and experienced Account Manager - Advertising to join our Takealot Group Advertising team in Cape Town. As an Account Manager - Advertising, you will be responsible for maximising value from existing Takealot Group relationships, directly attracting new brands, agencies, and non-retail advertisers, and initiating, designing, and ensuring implementation of group advertising campaigns.
Key Responsibilities:- Maximise value from existing Takealot Group relationships (brands and sellers)
- Directly attract new brands, agencies, and non-retail advertisers to invest in new and existing advertising inventory
- Initiate, design, and ensure implementation of group advertising campaigns
- Target suppliers and sellers (working with internal teams) to offer additional value through group advertising options
- Customise group advertising campaigns for high-value clients
- Contribute to the enhancement of the group rate card and pitch deck for standard campaigns
- Obtain assets required for designers to implement campaigns
- Ensure all booked advertising campaigns are added to the marketing calendar (briefed into retail marketing managers) and executed effectively and on time
- Oversee billing and payment
- Oversee campaign tracking reports and communicate outcomes to clients, building a campaign execution portfolio
- Meet and surpass advertising sales targets
- Leverage Takealot's innovations and insights to find, attract, and engage intended audiences to ensure that advertising campaigns meet the success criteria set by the client
- Utilise a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying to put solutions in place that will help businesses build brand awareness, increase product sales, and more
- Act as a strategic partner to advertising clients and sell a broad range of advertising solutions that will ensure that their business goals are met
- Excellent written and verbal communication skills, strong attention to detail, and follow-through
- Excellent presentation skills
- Excellent campaign proposal design and management skills
- Ability to work independently to achieve sales targets
- Skilled in managing high-value accounts and managing relationships at a senior level
- Entrepreneurial mindset
- Strong understanding of the digital advertising environment, including sales, product, tools, and campaign management
- Ability to identify key advertising sales opportunities and translate these into implementable solutions and action plans
- Ability to manage and influence teams across various business units
- Bachelor's Degree or Advanced Diploma
- At least 6 years of account management experience/exposure (through projects or responsibilities)
- 3 years of experience in advertising sales (account management-individual contributor)
- Experience in Digital Marketing, Advertising, and/or external Sales; a good understanding of the digital advertising landscape
- E-commerce experience is advantageous
- Demonstrated ability to consistently achieve sales targets
- Strong track record of internal and external relationship management
- Takealot.com employees are entrepreneurial and dynamic, smart, customer-centric, fun, and have the shared ambition of takealot.com being the leading e-commerce company in Africa.
- We have fun, work hard, take ownership, work in teams to create solutions, and are always open to direct feedback/new ideas on where we can improve.
- We are short on ego and high on output.
- We are doers and not only thinkers, it's all in the execution after all. We love what we do and what we are creating.
We seek to employ Extraordinary Minds, people who are:
- Experts at DOING, they can not only design but also execute
- Analytical, able to use data to make decisions. Letting data decide but not consume
- Competitive. Although innovation is important, GREAT requires a lot of work. This does not happen only in business hours
- Curious. Always questioning the status quo
- Not averse to risk
- Business smart. Able to think about problems from a business perspective using technical and product input
- Self-directed, taking action based on own initiative
- Collaborative
- Thorough
- User-focused, always trying to understand a product from the users' perspective
- Able to communicate clearly and not afraid to voice an opinion, no matter how unpopular
We seek to Employ an Extra Ordinary Mind who:
- is forthright but respectful
- is an expert at doing, who can not only design but also execute
- is analytical, able to use data to make decisions
- is competitive, self-directed, and strives to be the BEST (GREAT requires a lot of work and does not only happen during business hours)
- is passionate about the potential of e-commerce and delivering a world-class customer experience
- is entrepreneurial, thrives under change, and accepts it is a constant and always looks for solutions to do something better and faster
- is able to think about problems from a business perspective using technical and product input
- is curious and challenges the status quo
- is innovative and enjoys iteration
- is collaborative
- will be at the cutting edge of developing new concepts for takealot.com.
- thinks like an owner
- is SMART, has INTEGRITY, and is HARDWORKING
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