B2B Product Marketing Specialist

1 week ago


Cape Town, Western Cape, South Africa Delta-v Full time
About Delta-v

We're a Cape Town-based company that accelerates the growth of exceptional tech companies by helping them generate high-quality sales pipeline.

Our mission is to empower businesses to achieve their goals through effective sales and marketing strategies.

About the Role

This is an exciting opportunity to transition into a B2B product marketing and sales enablement role, where you'll work closely with our customers' sales and marketing leadership teams to create campaign playbooks for demand generation campaigns.

You'll have the chance to develop high-performing campaigns, create campaign assets, and support Delta-v's content marketing efforts.

Key Responsibilities
  • Develop and execute B2B product marketing and sales enablement strategies
  • Collaborate with sales and marketing teams to create campaign playbooks
  • Design and create campaign assets, such as ICPs, Buyer Personas, and messaging sequences
  • Support Delta-v's content marketing efforts, focusing on creating high-converting content
Requirements
  • University degree in English, Linguistics, Journalism, Media Studies, or similar
  • 2+ years of copywriting experience, including B2B work
  • Strong interest in the tech and FinTech industries
  • Passion for creating conversion-focused copy and content
  • Excellent communication and stakeholder management skills
  • Based in Cape Town or willing to relocate
What We Offer
  • Macbook
  • 20 days of leave per annum
  • Annual discretionary bonus
  • Regular social events and team-building activities


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