Sales and Marketing Director
4 days ago
The HR Company is seeking a highly experienced Sales Manager to join our team. As a key member of our sales department, you will be responsible for developing and implementing sales strategies to meet company goals.
Job DescriptionSales Strategy & Execution:
- Develop and implement sales strategies to meet company goals.
- Identify and target new markets, clients, new channels for sales and opportunities for growth.
- Build and maintain relationships with key customers, distributors, partners and the staff of shops in the business.
- Monitor sales performance and adjust tactics to improve revenue and profitability.
- Conduct market research to understand consumer trends and competitor activity.
Marketing Strategy & Campaigns:
- Create and execute marketing campaigns that enhance brand awareness and drive customer engagement.
- Develop digital marketing strategies, including social media, email campaigns, SEO, and content marketing.
- Collaborate with cross-functional teams to create promotional materials and brand content.
- Analyse the effectiveness of marketing campaigns and optimize them for better results.
Product Management:
- Work closely with the product development team to align sales and marketing initiatives with new product launches.
- Assist in product positioning, pricing strategies, and market segmentation.
- Provide feedback to the product team on market demand and customer preferences.
Customer Relationship Management (CRM):
- Implement and manage CRM systems to improve customer interaction and retention.
- Respond to customer inquiries, resolve issues, and ensure high levels of customer satisfaction.
Reporting & Analysis:
- Track and report on sales performance, marketing metrics, and market trends.
- Prepare and present monthly and quarterly sales forecasts, budget plans, and marketing reports to management.
- Use data-driven insights to recommend improvements in sales and marketing strategies.
- Maximize digital channels to increase sales.
Estimated Salary: R1 200 000 - R1 800 000 per annum, depending on experience.
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