Sales and Marketing Director

4 days ago


Durban, KwaZulu-Natal, South Africa The HR Company Full time

The HR Company is seeking a highly experienced Sales Manager to join our team. As a key member of our sales department, you will be responsible for developing and implementing sales strategies to meet company goals.

Job Description

Sales Strategy & Execution:

  • Develop and implement sales strategies to meet company goals.
  • Identify and target new markets, clients, new channels for sales and opportunities for growth.
  • Build and maintain relationships with key customers, distributors, partners and the staff of shops in the business.
  • Monitor sales performance and adjust tactics to improve revenue and profitability.
  • Conduct market research to understand consumer trends and competitor activity.

Marketing Strategy & Campaigns:

  • Create and execute marketing campaigns that enhance brand awareness and drive customer engagement.
  • Develop digital marketing strategies, including social media, email campaigns, SEO, and content marketing.
  • Collaborate with cross-functional teams to create promotional materials and brand content.
  • Analyse the effectiveness of marketing campaigns and optimize them for better results.

Product Management:

  • Work closely with the product development team to align sales and marketing initiatives with new product launches.
  • Assist in product positioning, pricing strategies, and market segmentation.
  • Provide feedback to the product team on market demand and customer preferences.

Customer Relationship Management (CRM):

  • Implement and manage CRM systems to improve customer interaction and retention.
  • Respond to customer inquiries, resolve issues, and ensure high levels of customer satisfaction.

Reporting & Analysis:

  • Track and report on sales performance, marketing metrics, and market trends.
  • Prepare and present monthly and quarterly sales forecasts, budget plans, and marketing reports to management.
  • Use data-driven insights to recommend improvements in sales and marketing strategies.
  • Maximize digital channels to increase sales.

Estimated Salary: R1 200 000 - R1 800 000 per annum, depending on experience.



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