Digital Campaign Specialist
1 month ago
At Empire Recruitment, we are seeking a highly skilled Digital Campaign Specialist to join our team. As a Digital Campaign Specialist, you will be responsible for ensuring the smooth execution of advertising campaigns and maximizing their impact.
Key Responsibilities:
- Manage the trafficking, scheduling, and delivery of digital ad campaigns.
- Coordinate with sales, creative, and technical teams to ensure campaign requirements are met.
- Monitor and optimize campaign performance, making adjustments as necessary to meet client goals.
- Troubleshoot and resolve any issues related to ad delivery or performance.
- Ensure all campaigns comply with industry standards and guidelines.
- Prepare regular performance reports for clients and internal stakeholders.
- Maintain accurate records of campaign details and performance metrics.
- Assist with the development and implementation of trafficking processes and best practices.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in campaign coordination, ad trafficking, or a similar role within the media industry.
- Strong understanding of digital advertising platforms and technologies.
- Proficiency in ad serving tools (e.g., Google Ad Manager, DoubleClick) and analytics platforms.
- Excellent organisational and time-management skills.
- Strong analytical skills and attention to detail.
- Effective communication and interpersonal skills.
- Ability to work independently and collaboratively in a fast-paced environment.
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