Brand Communications Specialist

2 weeks ago


Cape Town, Western Cape, South Africa MasterStart Full time
Job Title: Brand Communications Specialist

We are seeking a highly skilled Brand Communications Specialist to join our team at MasterStart SA. As a key member of our Key Account Management Sales Team, you will play a crucial role in driving successful sales efforts by providing tailored marketing materials and communications that enhance client engagement and contribute to revenue growth.

Key Responsibilities:
  • Collaborate closely with the Key Account Management sales team to understand client needs and develop custom marketing materials, including product catalogues, presentations, and proposals.
  • Design visually appealing and brand-consistent sales collateral, ensuring materials are aligned with client expectations and sales strategies.
  • Write clear, compelling copy for client proposals, email communications, and other marketing deliverables that effectively communicate the value proposition of our products and services.
  • Create and manage content for client-facing presentations, ensuring all materials are polished, professional, and persuasive.
  • Work on multiple projects simultaneously, ensuring timely delivery of high-quality marketing assets that meet the sales team's deadlines.
  • Maintain a consistent tone of voice and brand identity across all marketing content and communications.
  • Support the sales team with the development of tailored marketing campaigns and strategies that drive client engagement and retention.
  • Provide creative input during brainstorming sessions and sales strategy discussions.
  • Analyse the effectiveness of marketing materials and provide recommendations for continuous improvement.
Requirements:
  • Bachelor's degree in Marketing, Communications, Design, or a related field.
  • 2+ years of experience in marketing, with a focus on design and copywriting.
  • Proficiency in design software (e.g. Adobe Creative Suite, Canva, etc.).
  • Excellent copywriting skills with a strong attention to detail.
  • Ability to manage multiple projects simultaneously and meet tight deadlines.
  • Strong interpersonal skills with the ability to collaborate across teams.
  • Knowledge of sales processes and key account management is a plus.

This role is perfect for someone with a passion for both the creative and strategic aspects of marketing, looking to make a direct impact on sales success through targeted marketing initiatives.



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