SEO Specialist

4 months ago


Cape Town, South Africa Wise Pelican Full time

Wise Pelican is a full-service marketing company who helps real estate agents in the United States retain and expand their customer base. We are looking for a talented SEO Content Creator to join our dynamic team and play a crucial role in optimizing our online presence through high-quality content creation. As an SEO-savvy individual, you will be responsible for crafting engaging, informative, and search engine optimized content that drives organic traffic and enhances our brand visibility.

**Responsibilities**:

- Conduct keyword research and analysis to identify content opportunities with high search volume and relevance.
- Create compelling and original blog posts, articles, website copy, and other written materials with a strong focus on SEO best practices.
- Optimize existing content for improved search rankings and user experience.
- Collaborate with the marketing team to align content strategies with overall business objectives.
- Stay up-to-date with SEO trends, algorithms, and industry developments to implement best practices.
- Monitor and analyze content performance using relevant tools, making data-driven decisions to improve content effectiveness.
- Develop and maintain an editorial calendar to ensure consistent content creation and publishing.
- Leverage on-page SEO elements such as meta tags, headings, and internal linking to enhance content visibility.
- Work with the design team to create visually appealing content assets, including infographics, images, and videos.
- Produce weekly reports for management.

**Requirements**:

- Proven experience as an SEO Content Creator or similar role with a portfolio of successful SEO-driven content.
- Strong understanding of SEO principles, keyword research, and on-page optimization techniques.
- Excellent writing skills with impeccable grammar, punctuation, and formatting.
- Familiarity with content management systems (CMS) and SEO tools including Ahrefs
- Ability to work independently, manage multiple projects, and meet deadlines.
- A keen eye for detail and a passion for staying updated with the latest SEO trends.
- Knowledge of content marketing strategies and how they align with SEO goals.
- Self driven and reliable.

Join our team and take part in shaping our brand's online presence while making a significant impact on our digital growth. If you have a passion for writing, SEO expertise, and a drive to succeed in the content creation realm, we'd love to hear from you

**Experience**:

- SEO Specialist.: 2 years (required)


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