Senior SEO Specialist

9 months ago


Cape Town, South Africa Sourcefit Full time

About Sourcefit:
Key Responsibilities:

- Formulate effective SEO strategies to improve organic search rankings.
- Conduct thorough keyword research and analysis to guide content creation.
- Perform website audits to identify areas of improvement.
- Develop and implement link-building strategies.
- Collaborate with content and web development teams to ensure SEO best practices are followed.
- Monitor and report on search metrics, including trends and SEO performance.
- Keep abreast of the latest SEO trends and updates in search engine algorithms.
- Work with social media and PPC teams to optimize campaigns.

Qualifications:

- Proven experience in SEO with a strong track record of improving search rankings.
- Familiarity with various SEO and web analytics tools (e.g., Google Analytics, Moz, SEMrush).
- Understanding of search engine algorithms and ranking methods.
- Knowledge of HTML, CSS, and various content management systems.
- Excellent analytical, communication, and problem-solving skills.
- Ability to work within a team and independently.

How to Apply:
Job Title: PR Specialist

Location: Cape Town, South Africa

Company: Sourcefit

About Sourcefit:
Key Responsibilities:

- Develop and implement public relations strategies that align with Sourcefit's business goals, especially in the global BPO sector.
- Manage media relations and develop contacts with media members, influencers, and community leaders.
- Craft press releases, media statements, articles, and other communication materials related to BPO.
- Organize PR events to increase brand awareness and industry presence.
- Monitor, analyze, and communicate PR results on a regular basis.
- Collaborate with internal teams, including marketing and sales, to ensure a cohesive brand message.
- Stay up-to-date with global BPO industry trends and market developments.
- Handle the PR aspect of potential crisis situations and maintain the company's reputation.

Qualifications:

- Proven experience as a PR Specialist or similar role, specifically in the global BPO industry.
- Strong network of BPO industry media contacts and influencers.
- Excellent communication, writing, and presentation skills.
- Ability to think strategically and creatively, with a proven track record in crafting effective PR campaigns.
- Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
- Experience in managing media relations (online, broadcast, and print).
- Proficiency in social media and digital marketing strategies related to BPO.


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