Brand Manager
2 weeks ago
**Responsibilities**:
Overall responsibility for the brand’s marketing initiatives
Assist with developing and implementing the brand’s communication strategy via all digital channels
Assist with the preparation of the planning calendar and ensure timely completion of all deliverables
Own the execution of the brand’s social media channels
Develop monthly/seasonal marketing campaigns and ensure these are effectively executed
Manage the brand’s content manager and graphic designer
Manage the relationship between the brand and outsourced marketing functions e.g., PR firms, Digital agencies
Collaborate with the business’s sales and customer service team to identify improvement areas
Assist with managing the marketing budget
Stay current on market trends, events, and competitors
Build strong relationships with key accounts
Build strong relationships with influencers within the brand’s extended network as well as other influencers that fit the brand
Develop new brand partner relationships
Reports directly to the CEO.
**Requirements**:
Industry-relevant tertiary marketing qualification/degree
2-3 years’ experience as a brand manager
Integrated/classical marketing experience/background
Experience in personal care, skincare, beauty, luxury, (omni-channel brand management) - an added advantage
Proficient in Microsoft Applications (Outlook, Word, Excel, PowerPoint)
Excellent written and verbal communication as well as presentation skills
Experience in briefing of advertising agencies and digital agencies
Action and results orientated self-starter with the ability to work independently
Embrace big picture objectives whilst being detailed orientated
Strong attention to detail
Able to thrive in a fast-paced and entrepreneurial environment
Able to work on-site, in-office.
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