Digital Communications Specialist
3 months ago
**Job purpose**:
The primary focus of this role is to support the website, social media, and internal communication channels for the Lesaka Group.
**Responsibilities**:
- ** Lesaka Group Website**:
- Content coordination and governance
- Content management and audits
- Technical and supplier management
- Managing analytics, search engine optimization, etc.
- ** Social Media**:
- Writing copy or partnering with an agency
- Community management and driving engagement
- Scheduling and publishing of content (currently with agency; look at migrating later)
- Measurement and reporting (currently with agency; look at migrating later)
- Monitoring social media channels for industry trends and competitor activities, and making recommendations as needed
- ** Digital Internal Communications**:
- Content maintenance and management for the Lesaka Hub (intranet)
- CEO support where required
- Providing digital support for internal communications campaigns
- Providing recommendations on digital user experience
**Requirements**:
- Minimum 3 to 4 years’ experience in a digital communications role or similar
- Bachelor’s Degree is preferable: In Communications, Marketing, Public Relations, Journalism, or a related field; or a similar qualification.
**Skills / Competencies**:
- Strong written and verbal communication skills
- Ability to develop, manage, and optimize content across various digital platforms, such as websites, blogs, and social media
- Expertise in managing social media accounts, including content scheduling, community engagement, and performance analysis
- Skilled in using web analytics tools to measure and improve the effectiveness of digital campaigns
- Strong project management skills to handle multiple tasks and meet deadlines
- Ability to work collaboratively with cross-functional teams and agency partners
- Flexibility to adapt to changing digital trends and technologies
- Creative thinker with the ability to drive results in a fast-paced environment
**Behaviours**:
At Lesaka Technologies, we uphold core values that guide our mission and operations. Demonstrate behaviours that align with our values:
- Entrepreneurial Spirit
- Integrity
- Collective Wisdom
- Ownership
- Bias to Action
**What We Offer**:
- Competitive salary and benefits package
- Dynamic and inclusive company culture
- Opportunities for growth and development across the Lesaka Group
- Chance to work with a talented and passionate team focused on driving Financial Inclusion
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