Head of Business Growth

1 month ago


Johannesburg, South Africa Signa Group Full time

**_MAIN JOB PURPOSE_**

The Head of Business Growth (HBG) will be responsible for the success of SAC’s Sales Department. This includes building customer relationships and successfully promoting our products and solutions. It also includes market positioning to accurately address the skills needs of various industries, an in-depth understanding of competitor offerings, driving innovative marketing activities to enable and maximize sales, building and managing sales team and delivering on personal business sales targets, while driving strategic level projects. All activities to be accurately reported and recorded for Exco insight. The HBG is required to proactively develop and establish new corporate business, maintain key relationships with existing and new customers, follow-up on leads and sell Signa Academy solutions to customers.

**_QUALIFICATIONS & EXPERIENCE_**
- Bachelor’s Degree or Diploma in Sales or equivalent
- Advanced knowledge of business development, marketing strategies, and brand expansion
- Driver License with own/reliable transport
- Experience with lead qualification at all levels within organizations - managers, directors, executives.
- Track record in new business development/ growing business through new sales.
- Highly networked with ability to maintain and grow long lasting relationships.
- Proven track record of working with rapidly changing deadlines and having an ability to move in a fast-paced environment.
- A proven track record of managing Sales personnel.
- At least 10 years of experience successfully leading a sales initiative or project.
- Combination of private small business and corporate sales experience a plus
- At least 2 years’ experience within the Transformation/BBBEE industry selling learnerships.
- 5 - 8 years related experience in business development or sales

**_DUTIES & RESPONSIBILITIES_**
**_The duties include the following:_**

**_Sales management_**
- Designing and implementing a strategic sales plan that expands the company’s customer base and ensure its strong presence.
- Build an effective professional sales team for Signa Academy
- Achieving growth and hitting sales targets by successfully managing and leading the sales team.
- Managing recruiting, objectives setting, coaching and performance monitoring of sales representatives
- Set goals for his/her team and produce monthly forecasting reports to see how well they are doing in achieving those targets and budgets based on what is happening with revenue streams so that everything runs smoothly from month to month.
- Identifies and sales and marketing strategies for specific Sales territories/channels for the business and execute on Sales plans.
- Ensure focused analysis of pipeline and lead data, ensuring delivery of and accessibility of reporting to and from the client facing stakeholders/ inclusive of sales teams, and
- Provide key business insights: typical reporting relating to Demand /lead Generation, Pipeline Forecast and Trends, Conversion Rates, Target Account, Market Segmentation, Win/Loss, Age
- Strategic level engagement on sales opportunities in support of the sales team
- Facilitate the development of the sales team to empower them with all the skills related to selling in a learning environment and meeting their personal targets.
- Review all sales proposals and ensure that profit margin and operational delivery viability is achieved.
- Motivating and driving the sales team
- Design, review and improve communication, responsiveness and associated monitoring /communication and engagement tools and tactics.
- Ensure presentation and proposal inputs are researched and informed.
- Quality and consistency of proposals and continuous development of the output

**_Marketing management_**
- Research of market information and provide market feedback to the company leadership regarding competitive offerings, prospect needs and inform/contribute to product generation/ and business development ideas.
- Perform competitor analysis toward obtaining an increased market share.
- Support to the product development team in formulating the right products to market.
- Establish an effective marketing team and managing the marketing team of SAC.
- Align marketing activities to leads generation.
- Marketing management to include accurate collateral to enable sales, social media posts to enable sales and build client loyalty, managing with the marketing team events which will open up sales opportunities (conferences, workshops etc)
- Managing a marketing budget for optimal exposure which ultimately results in a useful lead database.
- Liaise between SAC marketing and Signa Group’s marketing team to align marketing message.
- Keep abreast with and ensure sound understanding of the Transformation/B-BBEE as it influences the Learning Business’ Sales market and monitor the market

**_Sales_**
- Lead/Participate and contribute as required towards the development of client/sector solutions for Signa’s Lea


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