Marketing Co-ordinator

7 months ago

Durban, South Africa Tower Group Full time

The Marketing Assistant responsibilities will include assisting in organizing campaigns and developing marketing strategies. This work will be a critical factor for the smooth operation of the marketing department and the attainment of its goals, as well as for the long-term growth of the company.

**KEY PERFORMANCE AREAS**:

- Assisting in the development and distribution of marketing and promotional material.
- Data entry and analysis.
- Helping conduct and collate findings from market research.
- Writing targeted content for websites and blogs and updating social media accounts.
- Collaborating with sales, marketing, advertising, product design and product development team members in planning promotional marketing campaigns.
- Creating editorial and content creation calendars for various media platforms and outlets.
- Helping identify marketing trends and key opportunities for innovation.
- Maintaining a marketing database via customer surveys and research.
- Providing administrative support to the marketing and sales team.
- Preparing, formatting, and editing a range of documents.
- Understanding company product and brand.
- General office duties.
- Creating and interpreting a variety of reports.
- Assist with Monthly Promotions.
- Prepare brief for the designer to put together for Promotions.
- Handling enquiries from various magazines and newspapers offering advertising packages. Discussing options with Marketing Manager and other relevant people.
- Ensuring the branches are using their POS material effectively by requesting and collating in-store display pictures. Announcing winners and ensuring prizes are distributed.
- Collating grand prize winner’s pictures and detail for Winners Posters / Ads for specific promotional campaigns when active.
- Involved in production of National Catalogue: SKU’s / design / proof-reading etc.
- Assisting with monitoring / maintaining stock levels of marketing tools/equipment

ie: display stands, hooks and baskets, gift bags, display boxes, posters, T-shirts, caps, banners etc.
- To comply with all work instructions and procedures as laid down by the Quality Management System, namely ISO 9001.
- To carry out any lawful and reasonable task as instructed by your superior.

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