Executive Head: Sme

2 weeks ago


Midrand, South Africa Vodafone Full time

**Role purpose**:
Lead, direct, co-ordinate and manage the end-to-end SME Ecosystem for Vodacom with a focus on SME as a customer, merchant and supplier. Lead and Champion the SME Strategy for Vodacom Business. Lead and direct all aspects of all SME product strategies incorportaing GTM strategies. Develop and customise and innovate products tailored for the SME market incorporating all segments / disciplines across Vodacom (eg, Financial Services, Cloud, Fixed and Mobile). Establishining strong working relationships with distribution channels for SME products roll out. Responsible for defining both long-range and short term strategic plans and tactics to drive revenue exponential SME growth.

Develop a key strategies for all digital channels ensuring revenue growth and excellent customer experience. Optimise and grow current digital channels in line with market opportunity. Focus on digitising and automation of all digital channels. Develops and oversees strategic and long term e-Business goals, including executing digital strategies for omni-channel customer experience, expansion, and investment priorities.

This role will require establishining strong working relationships with the indirect distribution channel for SME products roll out.

**Your responsibilities will include**:
Primary ownership of SME segment, product strategy and distribution across all digital channels. Strong working relationship with indirect distribution channel for SME product roll out.

Identify, implement and manage appropriate SME product stacks to drive revenue growth and market penetration. Develop KPIs and analytics to support pricing and P&L growth

Refine SME product portfolio strategy based on deep dive into desired market segments and maximized customer experience

Lead SME Customer Journey roadmap development, prioritization, KPIs and execution. Engage key partners in COPS, TES, IT, Commercial and CBU to ensure alignment in vision and implementation for all SME customers.

Drive/Lead all “digital plus human” customer journey work for SME clients developing and coordinating digital initiatives, fostering close communication with the digital team, technology and COPS.

Drive the development, implementation and maintenance of an innovative and modern SME digital platform that supports sales and marketing teams on promotions, product launches, special offers, customer acquisition, retention, conversion, and overall content.

Performing through People: Supports and enables the team to succeed through contextual use of appropriate leadership styles

**Education**:
B Degree/Equivalent required
Postgraduate qualifications/MBA advantageous

**Job Experience**:
Minimum 8-10 years of experience in a B2B sales environment.
Relevant experience in delivering digital/e-commerce related projects (B2C, B2B or B2B2C)
At least 2 years of Go To Market experience.
Product and business development experience required.
Indirect channel experience
National chains and digital experience

**Core competencies, knowledge and experience**:
Very strong direct experience in Omni-channel/e-commerce
Proven ability and strong experience of growing digital / online distribution / channels
Proven ability and strong SME experience
Insights/customer minded and analytical
Knowledge of technology marketing and proven experience of online / digital marketing
Ability to work across hierarchies - salesmen, partners, customers
Strong commercial acumen / knowledge
Proven experience of product profitability and divisional P&L management
Managing multiple internal stakeholders with conflicting agendas

Closing date for Applications**: 24 May 2023.**

The base location for this role is **Midrand, Vodacom Campus.**

The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.
Vodacom is committed to an organisational culture that recognises, appreciates and values diversity & inclusion.



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