Commercial Channel Strategy Senior Manager, Africa

4 weeks ago

Johannesburg, South Africa The Coca-Cola Company Full time

**What You’ll Do for Us**
- Represents the total Trademark commercial perspective in all discussions/decisions across bottler network and communicates initiatives to bottlers and customer teams.
- Ensure representation of channel needs and proper translation of brand strategies across retail & foodservice channels.
- Partners with brand team to ensure commercial leadership organization serves as a single source of direction delivering and transformation brand strategies into actionable plans.
- Responsible for the development, implementation, and achievement of annual commercial business plan.
- Align channel input on price/pack architecture and ensure channel coherency and directs and steward’s commercial development of all new item introductions
- Lead collaboration with Revenue Growth Management functions to develop tools and tracking for sales teams to ensure maximization of revenue and gross profit.
- Support category/brand teams in determining program budget, manages the program allocations across channels/customers and re-allocates funding based on performance.
- Supports Commercial Leadership category strategic planning and performance management.
- Lead development of tools and tracking to ensure profitable growth across the portfolio.
- Partners with product/package leads in creation of brand/ package launch decks/PAGS for delivery to channel planning and sales teams for use in the market

**Qualifications & Requirements**
- Bachelor’s degree in Marketing, Business, or another related field.
- 5-7 years of experience, preferably in the consumer goods/beverages industry
- Leadership and experience working across multiple channels - e.g., large store, small store, and Foodservice/On Premise channels.
- Experience in brand and category management, coordinating pricing and promotions, and customer and sales.
- Demonstrates strong business acumen through the ability to create a 1-3-year business plan for brand/category and a path to achieve that vision, anticipating future trends and needs in the marketplace and business; demonstrates innovation/creativity
- Demonstrate the ability to effectively communicate and build relationships at all organizational levels; communicates long-term vision and shorter-term opportunities through clear & simple messages.
- People leadership/management - specifically, managing virtual teams and influencing multiple stakeholders with different priorities.
- Strong track record of leadership across cross-functional teams

**What We Can Do For You**
- ** Iconic Brand**: Work on the most recognized brand in the world and be part of developing the brands next chapter.
- ** Exposure to World Class Leaders**: Availability to global marketing leaders that will expand your network and exposure you to emerging digital platforms and marketing insights.
- ** Creative Team Culture**: Be inspired by the best brand leaders and agencies in the world, which creates a creative culture that supports taking risks and innovation.

**Skills**

Promotional Strategies; Price Management; Strategic; Category Management; Competitor Analysis; Marketing Strategies; Microsoft Office; Communication; People Management; Teamwork; Collaboration; Finance Strategy; Financial Forecasting; Media Planning; Leadership; Trade Marketing; Marketing Campaigns; Key Performance Indicators (KPI); Integrated Marketing; Sales Analysis; Channels Strategy; Product Roadmapping; User Experience Analysis; Search Engine Optimization (SEO); Long Term Planning; Digital Marketing; Brand Management; Search Engine Marketing (SEM)
**Our Purpose and Growth Culture**:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

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