Digital Account Manager
5 months ago
**Duties & Responsibilities**
- Achieve and exceed allocated overall digital sales revenue budgets.
- Achieve and exceed allocated digital sales revenue budgets per digital publisher in Mediamark Digital Portfolio
- Key focus on both Programmatic and Direct/ Customized sales ensuring all revenue channels are covered and technical knowledge is up to date on both forms of buying.
- Being an active and highly effective networker, having and developing strong relationships with agency and client contacts within the top South African media agencies and advertisers
- Retain and grow revenue on a designated portfolio of Digital clients and agencies.
- Actively seek out and cultivate new business opportunities.
- Actively develop and deepen industry relationships.
- Initiate, develop, and present relevant opportunities to the relevant Clients and agencies utilising data and insight in proposals and presentations wherever possible to support the sales challenge.
- Actively engage all available datapoints/touchpoints/information platforms to ensure solutions and market conversations remain relevant and impactful.
- Efficient management of all sales processes and systems.
- Experience and good understanding of digital platforms.
- Promote Mediamark’s multi-channel portfolio to clients - being an authority on their brands’ positioning, and objectives.
- Promote Mediamark and Digital Platforms to clients - being seen as an authority on their brands’ positioning, and objectives.
- Use data and insight in proposals and presentations to support the sales solution.
- Monitor campaigns executed to ensure all deliverables are met working with Ad Operations to guarantee the best possible campaign outcome thus underpinning the opportunity for return business
**Education**
- Degree in Sales / Communication / Media / Marketing
**Knowledge &**Skills**
- Strong interpersonal skills
- Attention to detail
- Excellent presentation skills
- Excellent communication skills - written, verbal and telephonic
- Above average problem-solving ability and negotiation skills
- Thorough understanding of marketing process
**Experience**
- Proven track record in digital media sales (online/mobile) with consistent achievement of revenue targets
- At least 3 years of agency / client facing digital media sales experience
- Experience and high working knowledge of Programmatic and Direct Digital sales
- Experience of presenting to large and small audiences of various levels within a business
- Experience in interpreting and analyzing research: Narrative; Google
- An established Agency and Client Network within the Digital Domain and beyond
- Audio/Video and Marketplace Experience will be an advantage
**Behavioural Indicators**
- Team player
- Resilience
- Strong initiative and drive (positive and self
- motivated)
- High energy levels
- Responsible and reliable
- Proactive
- Commitment to support and execute on Mediamark’s overarching business strategy across channels
- Keen networker with established media agency and client network
- Appetite for corporate hospitality with agencies and clients
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