Head of Export Marketing and Senior Marketing

1 month ago


Bedfordview, South Africa Hisense SA Full time

1. Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.

2. Deploy successful marketing campaigns and own their implementation from ideation to execution.

3. Experiment with a variety of organic and paid acquisition channels like content creation, content
curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.

4. Produce valuable and engaging content for our website and blog that attracts and converts our
target groups in conjunction with the agency.

5. Build strategic relationships and partner with key industry players, agencies, and channels (retailers)

6. Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds
wisely.

7. Oversee and approve marketing material, from website banners to hard copy brochures and case
studies.

8. Proactively participated in meetings and helped create new practices.

9. Consistently met my short and long-term targets.

10. Trained, coached, and supervised new staff members.

11. Pitched ideas on how to improve performance and efficiency.

12. Helped management identify workflow issues and solutions.

13. Manage and coordinate marketing and creative staff (15 people)

14. Lead market research efforts to uncover the viability of current and existing products.

15. Collaborate with media organizations and advertising agencies.

16. Brainstorm ideas for new campaigns.

17. Coordinate with the sales team and other departments to produce effective strategies.

18. Monitor current campaigns, ensuring staff meets deadlines and completes necessary tasks.

19. Analyze data to evaluate the success of the marketing efforts and come up with new ideas to improve brand marketing and exposure.

**Job Type**: Permanent



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