Digital Marketing Strategist

3 weeks ago


Cape Town, South Africa Liquid Thought Full time

**Job Title: Digital Marketing Strategist**

**Company: Liquid Thought**

**Location: Cape Town, South Africa**

Are you a creative and analytical mind with a passion for digital marketing? Do you thrive in developing innovative strategies to enhance online presence and drive business growth? Liquid Thought, a dynamic and forward-thinking company based in Cape Town, is seeking a talented Digital Marketing Strategist to join our team.

**About Us**:
Liquid Thought is a leading digital solutions company dedicated to helping businesses thrive in the digital era. We specialize in delivering cutting-edge technologies and strategies that empower our clients to succeed in an ever-evolving digital landscape.

**Responsibilities**:

- **Digital Strategy Development**:

- Devise comprehensive digital marketing strategies aligned with business goals.
- Conduct market research to identify trends, opportunities, and challenges.
- Collaborate with cross-functional teams to integrate digital strategies into overall marketing plans.
- **Campaign Management**:

- Plan and execute digital marketing campaigns across various platforms.
- Monitor campaign performance, analyze data, and optimize for maximum results.
- Stay updated on industry best practices and emerging trends.
- **Content Marketing**:

- Develop engaging and shareable content for various digital channels.
- Coordinate content creation, distribution, and promotion to enhance brand visibility.
- **Social Media Management**:

- Manage and grow social media accounts to increase brand awareness and engagement.
- Create and implement social media strategies to reach target audiences effectively.
- **SEO and SEM**:

- Implement SEO strategies to improve organic search rankings.
- Oversee paid advertising campaigns and optimize for ROI.

**Qualifications**:

- Proven experience as a Digital Marketing Strategist or similar role.
- In-depth knowledge of digital marketing channels, tools, and best practices.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Excellent communication and interpersonal skills.
- Creative thinking and problem-solving abilities.
- Familiarity with the latest trends and technologies in digital marketing.

**Requirements**:

- Bachelor's degree in Marketing, Digital Marketing, or a related field.
- Proficiency in using digital marketing tools and platforms.
- Certification in digital marketing is a plus.

**Job Types**: Full-time, Permanent

**Salary**: R30,000.00 - R40,000.00 per month


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